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WhyHunger is the Non-Profit Partner of Cannes Young Lions

National CineMedia (NCM), the U.S. representative of the Cannes Lions International Festival of Creativity's Young Lions Competition, has selected WhyHunger as its official non-profit partner for 2025. WhyHunger provides resources to grassroots movements working to end hunger and poverty, support sustainable community solutions, and advocate for food justice. The nonprofit will be featured in the...

TikTok Ad Performance Dips Following 14-Hour Shut Down

TikTok's dramatic 14-hour shutdown in the U.S. has left some advertisers grappling with a noticeable dip in user engagement, impacting campaign performance. In a memo sent to advertisers this week and reviewed by ADWEEK, TikTok stated that the app is available to "the majority of U.S. users" but warned of "temporary instability" that could affect...

Revolving Door Roundup: CNN and CBS News Swap Talent

International Hire: CBS News announced that Anna Coren has joined the network as a foreign correspondent based in Hong Kong. Coren was most recently at CNN, where she was an anchor and international correspondent. During her 17-year CNN tenure, she covered the war in Afghanistan, the Hong Kong protests, Australia's catastrophic bushfires, and the Thai...

How Newsweek, Nearing Nine-Digit Revenues, Engineered an Unlikely Turnaround

The general interest publisher Newsweek, which turns 93 years old next month, generated $90 million in revenue at a profit margin of 20% last year, the clearest evidence yet of the commercial turnaround afoot at one of the most historic news organizations in the U.S. The 2024 revenue alone more than quadruples the sales Newsweek...

Chris Pratt and Chris Hemsworth Rock Meta Ray-Ban Smart Glasses in Super Bowl Ad

Meta is returning to the Super Bowl for the first time since 2022 with an ad featuring a pair of star-studded Chris's. Actors Chris Pratt and Chris Hemsworth will promote Meta's Ray-Ban smart glasses, wearable, AI-powered tech that enables wearers to capture photos and videos, listen to music, make calls and texts using voice commands,...

The Streamers to Watch at the Oscars: Netflix Leads, But Mubi Has Substance

It's Emilia Perez's world, and we're just living in it. After years of chasing Oscar's biggest prize--that elusive Best Picture statue--Netflix is back in a dominant position courtesy of its Spanish-language musical from French auteur Jacques Audiard. Emilia Perez led the field with 13 nods when nominations for the 97th Academy Awards were unveiled on...

The Power of Creative Constraints With Alex Craddock, CMO of Citi

Welcome to this episode of the Marketing Vanguard podcast. Today, we have a special guest: Alex Craddock, chief marketing and content officer at Citi. Join host Jenny Rooney and Alex as they discuss his unique journey from sales to marketing leadership, the evolution of financial services marketing, and how creative constraints can drive innovation. With...

AI Firm Palona Snags $10M Seed Funding, Taking on Amazon, UberEats with Human-like Agents

Palona AI, a startup aiming to challenge giants like Amazon by developing more engaging, human-like AI agents that directly interact with people, has secured $10 million in seed funding. Leading the round are investors including UpHonest Capital, Fusion Fund, Maynard Webb, NEO, and a roster of angel investors. "Internet has been a great boom for...

Publicis Media U.S. Acquires Digital Marketing Agency Dysrupt

Publicis Media U.S. on Thursday announced the acquisition of performance marketing agency Dysrupt. Terms of the deal were not disclosed. As part of the deal, Dysrupt CEO Peter Muzzonigro, chief revenue officer Jarod Haness, and chief operating officer Nate Lorenzen will join Publicis Media and report to U.S. CEO Chris Boothe. According to a release,...

AR Startup Infinite Reality Buys Virtual Shopping Platform Obsess Following $3 Billion Fundraise

Infinite Reality, a startup that makes virtual and augmented reality experiences, is buying virtual shopping platform Obsess. The companies declined to share the financial details of the deal. The acquisition follows Infinite Reality's $3 billion funding round, announced Jan. 8, which puts the company's valuation at an estimated $12.25 billion, according to Infinite Reality. The...

Milwaukee Meteorologist Out After Posting About Elon Musk’s Alleged Seig Heil Salute

WDJT meteorologist Sam Kuffel is out at the Milwaukee CBS affiliate after she posted her thoughts on Elon Musk's Nazi salute gesture at Trump's inauguration. The Milwaukee Journal Sentinel said station staff were told that Kuffel had left the station on Wednesday. Her biography has been removed. "Meteorologist Sam Kuffel is no longer employed at...

Old Spice Guy, Weiner Dogs, and Pillsbury Doughboy Pitch Instacart In Super Bowl Teaser

For Instacart's first Super Bowl ad, the grocery-delivery company is enlisting the help of mascots. The 30-second trailer shows a few famous mascots prepping for an upcoming ad campaign. The ad takes place on the set of a shoot for an Instacart commercial. First, we see a white horse that appears to be a nod...

Drew Barrymore and Orlando Bloom Star in Teaser for MSC Cruises’ First Super Bowl Ad

Either Drew Barrymore is a tone-deaf singer, or Orlando Bloom is a harsh critic of her musical performance. Turns out it may be a bit of both, according to a teaser for MSC Cruises' first Super Bowl ad. The two celebrities will anchor a 60-second commercial for the fast-growing travel company, with a just-released 15-second...

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