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Today β€” 19 May 2025Main stream
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EXCLUSIVE: DoubleVerify Sues Adalytics, Alleging Defamation

15 May 2025 at 07:42
Ad verification firm DoubleVerify is suing Adalytics, alleging that the research and analytics firm defamed the adtech company in its recent report about fraudulent traffic in digital advertising.Β 

Kantar: Apple is the World’s Most Valuable Brand at $10.7 Trillion

15 May 2025 at 06:19
Kantar’s 20th annual BrandZ report values the world’s top 100 brands at $10.7 trillion, using a combination of financial performance and consumer perception to reveal how brand strength drives long-term business growth.

EXCLUSIVE: GroupM US Staff Told Up to 45% Will Be Impacted by Restructure

9 May 2025 at 09:27
Sharb Farjami, CEO of GroupM North America, told employees during a company-wide town hall Friday afternoon that β€œabout 40% to 45% of our entire workforce” will be impacted as part of a sweeping organizational restructure, according to a recording of an all-hands obtained by ADWEEK.
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