The Price of Milk will have its world premiere at the 2025 Tribeca Festival.

The IAB NewFronts Main Stage event included Nielsen, Amazon Ads, Revry, and more, with companies revealing how they navigate uncertainty.

The event, acquired last year by Hyve Group, saw attendance spike 37% from last year. It has outgrown the Fontainebleau, its organizer said.

The ads feature the U.S. Secretary of Homeland Security, Kristi L. Noem.

​Carla Hassan, chief marketing officer at JPMorgan Chase, has been elevated to vice chair of the nonprofit’s board.

A luxury automaker has already seen success using Optimal Reach.

Open Identity will help quickly identify audience data usage for streaming video across multiple publishers.

The acquisitions of Instagram and WhatsApp were not about eliminating competition, the tech exec said.

Snapchat has expanded its Agency Partner Program with new tiers and tools to attract more media agencies and strengthen its ad business.

LinkedIn has appointed R/GA as its global strategic creative agency for LinkedIn Ads following a competitive pitch.

Tariffs and recession fears are some of the reasons leading to lower growth forecasts.

In its February earnings call, The Trade Desk set an ambitious goal to get all its advertiser clients onto a major platform upgrade, Kokai. Adoption, to that point, had been sluggish, and the company had taken a financial hit. CEO Jeff Green blamed The Trade Desk's surprisingly bad fourth quarter earnings--where it didn't meet revenue...

Silencio, maestro. Oscar-nominated auteur David Lynch died Thursday at 78 years old. His family confirmed his passing in a Facebook post, writing: "There's a big hole in the world now that he's no longer with us. But, as he would say, 'Keep your eye on the donut and not on the hole.'" In an interview...

Black-ish star Anthony Anderson is getting into the advertising... uh, business-ish. With his eight-season run as an ad exec on the hit ABC comedy in the rearview, the actor and entrepreneur made his inaugural trip to CES in Las Vegas to debut an all-new adventure, ADvolution. "It's life imitating art," Anderson told an enthusiastic audience...

Publicis Groupe CEO Arthur Sadoun likes to put his own spin on the obligatory company-wide Holiday memo leaders are obliged to send in Q4. Every year, he sends out a "Wishes" film, sending seasonal greetings to staffers and outlining a wish-list for the year ahead. For the 2024 edition, Sadoun has enlisted everyone's favorite Paris...