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Telemundo Arizona Names Evening Co-Anchors

Paola Morales and Ana Mafud will co-anchor Noticiero Telemundo Arizona for NBCUniversal Local's Telemundo Station Group's Telemundo 39 Phoenix (KTAZ) and Telemundo 40 Tucson (KHRR). The two will anchor weekdays at 4, 4:30 and 5 p.m. newscasts. Morales joined Noticiero Telemundo Arizona in 2015 as reporter based in Tucson before and promoted to news anchor...

The Billion-Dollar Forecast: Why Every Industry Needs a Weather Strategy

In this episode of The Speed of Culture podcast, Suzy founder and host Matt Britton sits down with Randi Stipes, CMO of The Weather Company, who reveals how AI-driven weather intelligence is reshaping industries--from marketing and supply chains to aviation and defense. Weather is more than just a forecast--it's a powerful decision engine shaping what...

Roku and Incrmntal Partner to Give Faster Insights on CTV Ad Spend

Today, Roku and software company Incrmntal announced they will be working together and integrating advanced measurement directly with Roku Ads Manager. According to the companies, this gives advertisers a clear view of CTV performance, unlocking real-time insights into the impact of their ad spending. Roku and Incrmntal noted that, in today's streaming landscape, conversions take...

The Mill’s US Leaders Reveal New Venture, Arc Creative, After Technicolor’s Shock Closure

After Technicolor Group began shuttering its storied production and visual effects (VFX) studios MPC and The Mill, sending shockwaves through the advertising and creative industries, The Mill's U.S. leaders announced a new venture in partnership with Dream Machine FX. The creative leadership from The Mill U.S. has formed Arc Creative, a business under the Dream...

The Daily Mail Chases 1 Million Paying Subscribers With Its First US PaywallΒ 

The Daily Mail introduced its first paywall for its U.S. edition on Tuesday, marking a shift in its digital strategy as the general interest publisher seeks to diversify its revenue streams beyond advertising. DailyMail+ is part of a broader plan from the privately owned title to attract 1 million paying subscribers by 2029, according to...

There’s a Creative Revolution at the Heart of #HillmanTok

The broligarchy is running the Greatest Hits of oppression, remixing the Separate But Equal playbook--this time with an even wider gap between the rich and the rest. Project 2025's dystopian fever dream will do everything in its power to gut public education and financially hog-tie students with predatory loans, keeping them drowned in debt, locked...

How WBD Scored Ad Wins Amid NBA All-Star Ratings Struggles

The new NBA All-Star format drew mixed reviews from both viewers and players, but sponsors still bought into Warner Bros. Discovery's vision for the weekend. According to Jon Diament, Warner Bros. Discovery's evp of advertising sales, the company sold out the entire weekend's ad inventory for NBA All-Star 2025 on TNT, truTV, TBS, Bleacher Report,...

The Real Reasons Why CMOs Get Fired

What do the most senior execs in the C-suite actually think of chief marketing officers (CMOs)? It's complicated, according to fresh research from Gartner, shared exclusively with ADWEEK. The research firm interviewed 125 chief executives (CEOs) and chief financial officers (CFOs) to get the inside scoop on what's expected of CMOs and how they can...

Ulta Beauty Promotes Longtime Exec Kelly Mahoney to CMO

Ulta Beauty has named Kelly Mahoney as its new chief marketing officer (CMO), succeeding Michelle Crossan-Matos, who left last month. Mahoney has been at Ulta for nearly a decade, most recently serving as svp of customer and growth marketing. In that role, she helped grow the brand's loyalty program, Ulta Beauty Rewards, to more than...

BeyoncΓ© Takes Her Cue in Levi’s β€˜Pool Hall’ Remake

If you ever wondered if Beyonce is any good at pool, then look no further. Today, Levi's released its second ad starring the singer, called "Chapter 2: Pool Hall." Set to her Cowboy Carter hit "Levii's Jeans" featuring Post Malone, the ad sees her denimed down, sporting a bedazzled Levi's denim jacket and matching jeans,...

The Future of Food Media and Content Commerce With Food52 CEO Erika Ayers Badan

Welcome to this episode of the Marketing Vanguard podcast. Host Jenny Rooney speaks with Erika Ayers Badan, CEO of Food52, about her unconventional career path and her vision for transforming food commerce and content. Drawing from her experience scaling Barstool Sports and her current role at Food52, Erika offers unique insights on building community-driven brands...

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