After Technicolor Group began shuttering its storied production and visual effects (VFX) studios MPC and The Mill, sending shockwaves through the advertising and creative industries, The Mill's U.S. leaders announced a new venture in partnership with Dream Machine FX. The creative leadership from The Mill U.S. has formed Arc Creative, a business under the Dream...
The Daily Mail introduced its first paywall for its U.S. edition on Tuesday, marking a shift in its digital strategy as the general interest publisher seeks to diversify its revenue streams beyond advertising. DailyMail+ is part of a broader plan from the privately owned title to attract 1 million paying subscribers by 2029, according to...
The broligarchy is running the Greatest Hits of oppression, remixing the Separate But Equal playbook--this time with an even wider gap between the rich and the rest. Project 2025's dystopian fever dream will do everything in its power to gut public education and financially hog-tie students with predatory loans, keeping them drowned in debt, locked...
The new NBA All-Star format drew mixed reviews from both viewers and players, but sponsors still bought into Warner Bros. Discovery's vision for the weekend. According to Jon Diament, Warner Bros. Discovery's evp of advertising sales, the company sold out the entire weekend's ad inventory for NBA All-Star 2025 on TNT, truTV, TBS, Bleacher Report,...
What do the most senior execs in the C-suite actually think of chief marketing officers (CMOs)? It's complicated, according to fresh research from Gartner, shared exclusively with ADWEEK. The research firm interviewed 125 chief executives (CEOs) and chief financial officers (CFOs) to get the inside scoop on what's expected of CMOs and how they can...
When the Swedish apparel retailer signed up Karl Lagerfeld to design a limited-time collection in 2004, it raised hackles in haute couture circles. But after the entire Karl Lagerfeld x H&M collection sold out in a few hours, H&M never looked back. For the ensuing 20 years, it signed deals with a who's who of...
You can't keep a good owl down: Duolingo's owl mascot Duo, who met his demise on Feb. 11, has apparently survived his encounter with a Tesla Cybertruck after all. Duo was resurrected on the company's social channels Monday, with posts featuring a video of a person in a Duo mask and neon green suit busting...
Perplexity is moving beyond AI search and into the crowded web browser market. The $9 billion startup teased its new browser, Comet, on X, calling it an "agentic search" experience. It launched a signup list but offered few details on how the browser will stand out from competitors. Comet: A Browser for Agentic Search by...
WABC has moved into its new studios located in Hudson Yards in New York City after living out of the studios at 7 Lincoln Square on West 66th since June 1979. On Saturday, the morning weekend crew, along with chief meteorologist Lee Goldberg with a cameo by weeknight anchor Sade Baderinwa, talked about the olden...
In her first public comments since departing MSNBC, Joy Reid confesses to experiencing a whole range of emotions about the end of her show, The ReidOut. "I've been through every emotion over the past several days," Reid said during an appearance on the Win With Black Women podcast on Sunday night. She added that those...
Ulta Beauty has named Kelly Mahoney as its new chief marketing officer (CMO), succeeding Michelle Crossan-Matos, who left last month. Mahoney has been at Ulta for nearly a decade, most recently serving as svp of customer and growth marketing. In that role, she helped grow the brand's loyalty program, Ulta Beauty Rewards, to more than...
Scot Chastain has been named vice president and general manager of WISC in Madison, Wisconsin. "Scot Chastain's depth of broadcasting and media leadership really stands out," said Brian Burns, evp and and chief operating officer of parent company Morgan Murphy Media. "He has a strong vision for how to lead and grow a local media...
MSNBC has announced major programming moves affecting its weekday and weekend schedules starting in April. The biggest casualty from these changes is The ReidOut's Joy Reid, who saw her 7 p.m. ET show canceled after a five-year run. As a result of these moves, Reid will no longer be part of the network, with rotating...
Lester Holt announced Monday that he will be stepping down from anchoring the NBC Nightly News. He is set to depart the anchor's chair at the beginning of the summer. "After 10 years, 17 if you include my years on the weekends, the time has come for me to step away from my role as...
If you ever wondered if Beyonce is any good at pool, then look no further. Today, Levi's released its second ad starring the singer, called "Chapter 2: Pool Hall." Set to her Cowboy Carter hit "Levii's Jeans" featuring Post Malone, the ad sees her denimed down, sporting a bedazzled Levi's denim jacket and matching jeans,...
Welcome to this episode of the Marketing Vanguard podcast. Host Jenny Rooney speaks with Erika Ayers Badan, CEO of Food52, about her unconventional career path and her vision for transforming food commerce and content. Drawing from her experience scaling Barstool Sports and her current role at Food52, Erika offers unique insights on building community-driven brands...
Erika Facey has been promoted to assistant news director for WISH in Indianapolis, Indiana. The station said this is the second promotion for Facey since she started at the station in 2019. She started as content manager and was promoted to news brand manager in 2023. "Erika has earned each of these career advancements due...
Former Billings, Montana reporter and weekend anchor Dan DuBray died last week from complications related to leukemia and lymphoma. He was 67. DuBray grew up in Billings, Montana and graduated from Billings West High in 1976. He started working at the Billings NBC affiliate KULR in the eighties. "Dan was an amazingly creative guy. He...
John Huck has said goodbye to Las Vegas Fox affiliate KVVU. The Las Vegas Review-Journal said Huck posted on social media that "After 37 years in television news, I am excited to launch my own company serving markets I know well." Huck anchored the 5, 6, 7, 10 and 11 p.m. newscasts. He also hosted...
In a blow to the advertising and creative production sector, Technicolor Group, the parent company of production and visual effects (VFX) studios The Mill and MPC, is shutting down operations, according to multiple reports. On Friday, Technicolor sent U.S. employees a Worker Adjustment and Retraining Notification (WARN) notice, which requires companies with 100 or more...
