"If a woman covering a game started hitting on fans & asking for their numbers on TV they would be crucified on the internet & fired," said sports broadcaster Kylen Mills.
In this debut episode of our flagship podcast Adspeak, we take a behind-the-scenes look at how ADWEEK uncovered the inside story of Madwellβs descent into madnessββfrom sniffing out rumors to convincing over a dozen inside sources to speak about their experiences with the agency.
SMG, a U.K.-based company that operates retail media networks for clients like General Mills and Kelloggβs, has partnered with ADWEEK to host the third annual Retail Media Summit UK, an event owned by SMG. The event will take place on October 15 at Outernet London.