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I've been a makeup artist for years. Here are 8 products I used in 2024 that transformed my beauty routine.

A hand holds a square-shaped pink blush with a "Haus Labs" label
I tried lots of products in 2024, but only a few stood out.

Morewa Osawaru

  • As a makeup artist, I already know which beauty products I'll be repurchasing in 2025.
  • The Danessa Myricks Yummy Skin blurring balm powder is one of the most innovative items I've used.
  • When it comes to drugstore beauty, I love the Maybelline Super Stay up to 24-hour skin tint.

As a makeup artist, I'm always on the hunt for products that look amazing and make my job easier.

Throughout 2024, I discovered some absolute game changers that transformed my kit and beauty routine. My kit is my lifeline, and these products have repeatedly proven themselves over and over again.

Here are eight beauty products I'm definitely repurchasing in 2025.

When I want a light-coverage base product, I reach for the Make Up For Ever HD Skin waterproof foundation.
A hand holds a glass tube of foundation with a tan cap
The Make Up For Ever HD Skin waterproof foundation blends super easily.

Morewa Osawaru

When I need coverage that looks like my skin but better, I reach for this Make Up For Ever foundation. It's lightweight, makes my skin tone look more even, and doesn't feel heavy even after hours of wear.

I don't like the feeling of having a ton of product on my face, so this foundation is perfect. It blends seamlessly and provides the right amount of coverage for both my professional and personal use.

The Danessa Myricks Yummy Skin blurring balm powder has become my secret weapon.
A hand holds a copper compact with a "DM" in cursive on the front
The Danessa Myricks Yummy Skin blurring balm powder makes my skin look so smooth.

Morewa Osawaru

The Danessa Myricks blurring balm powder is hands down one of the most innovative products I've used this year. It's like a magic eraser for skin imperfections.

The texture of the balm-to-powder formula, meant to prime, add coverage, or set products, is incredible β€” it's soft and silky and blurs everything in its path.

Whether I'm prepping skin for a glam look or creating a no-makeup moment, this balm is my secret weapon.

The Haus Labs Color Fuse blush powder is perfect for clients who want to make a statement.
A hand holds a square-shaped pink blush with a "Haus Labs" label
I use the Haus Labs Color Fuse blush powder in the shade Dragon Fruit Daze.

Morewa Osawaru

When I want a more dramatic, pigmented cheek moment, the Haus Labs blush in the shade Dragon Fruit Daze steps up to the plate.

Its pigmentation is incredible β€” a little goes a long way. Though it's intense, it blends beautifully, allowing for both subtle and bold application on various skin tones.

The Saie Glowy Super Gel illuminator adds a beautiful, dewy finish to my skin.
A hand holds a frosted-glass tube with a black cap and a "Saie" label
I use the Saie Glowy Super Gel illuminator in the shade Sunglow.

Morewa Osawaru

I spent most of 2024 searching for a product that would give me a perfect, natural-looking glow, and the Saie Glowy Super Gel illuminator is exactly what I needed.

This serum, meant to add luminosity to the skin, is lightweight, absorbs instantly, and leaves the most beautiful, dewy finish.

I love layering it under makeup or wearing it by itself when my skin needs extra love. I use the shade Sunglow.

I wear the Maybelline Super Stay up to 24-hour skin tint while running errands.
The writer holds a bottle of a skin tint with a holographic label that says "Maybelline Super Stay"
The Maybelline Super Stay up to 24-hour skin tint has minimal coverage but makes me feel put together.

Morewa Osawaru

As a makeup artist who doesn't always want to look "done up," this Maybelline skin tint, which lasts up to 24 hours, has become my go-to.

It evens out my skin tone and blurs imperfections, but it's so lightweight that I almost forget I'm wearing anything.

I apply it when I want to run errands or grab a coffee without looking like I'm heading to a photo shoot.

I love using the One/Size Oil Sucker extreme-mattifying alkaline primer on my clients.
A hand holds a white tube with a "One/Size" label and a pink cap
The One/Size Oil Sucker extreme-mattifying alkaline primer is perfect for reducing any shine.

Morewa Osawaru

This One/Size mattifying primer has been a game changer in my kit. It creates the perfect canvas for my oily-skinned clients and helps product stay put all day.

I particularly love using this on my brides. I've recommended the primer to countless clients, and it's yet to disappoint.

The Saie Dew Blushes add a natural pop of color.
A hand holds a cylindrical tube of a magenta blush with a black cap and a "Saie" label
I love the finish of the Saie Dew Blushes.

Morewa Osawaru

This Saie product provides the most beautiful flush, so it looks like I'm naturally glowing from within. The formula blends seamlessly into the skin, giving me the perfect "I woke up like this" cheek color.

Whether I'm going for a minimal-makeup look or adding a pop of color to a full-glam moment, this Saie Dew Blush in the shade Dreamy has been my go-to.

The Danessa Myricks Yummy Skin water-powder serum controls oil without being too drying.
A hand holds a small tube with metal detailing and lettering that says "yummy skin water powder serum"
I use the Danessa Myricks Yummy Skin water-powder serum as a primer.

Morewa Osawaru

As someone with combination-oily skin (meaning only some parts of my face get oily), finding the right primer is like striking gold.

This Danessa Myricks serum is a mattifying product that transforms from water to powder. It's made with kaolin clay to absorb excess oil without leaving the skin feeling dry and tight β€” a constant struggle I've had with other mattifying products.

I can't get enough of the Charlotte Tilbury Magic Cream.
A hand holds a clear glass jar with a white cap that says "Charlotte Tilbury"
The Charlotte Tilbury Magic Cream is great for no-makeup days.

Morewa Osawaru

The Charlotte Tilbury Magic Cream, meant for smoothing and plumping, has been my skincare indulgence this year.

It's great for priming the skin before makeup, though I also use it as a stand-alone moisturizer on no-makeup days. It's refreshing, hydrating, and luxurious-feeling.

I keep my lips hydrated with the Topicals Slick Salve lip balm.
A hand holds a white tube with green lettering spelling out "Topicals"
I apply the Topicals Slick Salve lip balm before I put makeup on.

Morewa Osawaru

This Topicals balm has been one of my favorite lip-care products.

It's more than just an average balm β€” this treatment keeps my lips feeling soft, hydrated, and healthy. I spread it on my lips before any makeup application.

Read the original article on Business Insider

I worked at Sephora for 11 years. Here are my absolute favorite beauty products of all time.

The writer wears a Sephora uniform and bright-red lipstick and stands in front of a skincare studio station at Sephora
I worked at Sephora for 11 years.

Nora Candreva

  • AfterΒ working at Sephora for 11 years, I have lots of go-to makeup and skincare products.
  • The First Aid Beauty facial radiance pads and pure-skin face cleanser are great products.
  • I love the Haus Labs Triclone Skin Tech foundation and Urban Decay Vice Lip Bond long-wear lipstick.

I saw a lot of changes in beauty trends during my 11 years at Sephora. But one question clients asked me always remained the same: Which products would you recommend?

Despite the murky outlook of the economy, shoppers are still spending their cash on beauty products and looking to get the best value on the items they buy.

Here are my favorite makeup and skincare products as a freelance makeup artist and former Sephora employee.

The Haus Labs by Lady Gaga Triclone Skin Tech foundation makes my clients' skin look flawless.
Display of circular-shaped bottles of Haus Labs foundation at Sephora. A graphic of Lady Gaga sits next to the foundation
The Haus Labs by Lady Gaga Triclone Skin Tech foundation has an amazing formula.

Nora Candreva

The Haus Labs by Lady Gaga Triclone Skin Tech foundation creates a natural medium-coverage look. This product has an amazing formula with skincare ingredients like fermented arnica, which can help reduce redness.

The brand's concealers are also fabulous and can even be used as foundation.

The Ilia Super Serum skin tint features great skincare ingredients.
A hand holds a white bottle with Ilia logo and a tan dropper in Sephora. Other bottles are on display on a pink shelf in the background
The Ilia Super Serum skin tint SPF 40 provides light-to-medium coverage.

Nora Candreva

Full disclosure, I work as a brand ambassador for Ilia at some Sephora stores β€” but I genuinely love the Ilia Super Serum skin tint because it has great skincare ingredients.

The SPF 40 product contains ingredients like niacinamide, which can treat acne, and squalane, which hydrates the skin. It's a beautifully tinted serum with dewy light-to-medium coverage.

When it comes to the lashes, I have to recommend the Dior Diorshow 24h buildable-volume mascara.
Diorshow lash maximizer and mascara on display. The lash maximizer comes in a white tube, and the mascara comes in a black tube.
The Dior Diorshow Maximizer 3D triple-volume plumping lash primer and 24h buildable-volume mascara are a great combination.

Nora Candreva

I usually point clients who want voluminous lashes to the Dior Diorshow 24h buildable-volume mascara. Personally, I prefer the waterproof formula for building volume.

Take care of your lips with the OleHenriksen Pout Preserve hydrating peptide lip treatments.
Testers for Ole Henriksen lip treatments. The tubes come in red, yellow, pink, and purple colors and sit on a beige tray
The OleHenriksen Pout Preserve peptide lip treatments come in various shades.

Nora Candreva

My lips always feel hydrated and plump when I use the OleHenriksen Pout Preserve hydrating peptide lip treatments.

I love the Strawberry Sorbet shade because it leaves a beautiful hint of pink on the lips.

The Urban Decay Vice Bond glossy long-wear lipstick is truly impressive.
Display of Urban Decay Vice lip bond liquid lipstick. The tubes of lipstick are rectangular shaped and have shiny lids in various shades of pink, red, and brown.
When I want lip colors that last, I go for the Urban Decay Vice Bond glossy long-wear lipsticks.

Nora Candreva

I was wowed when I first tried the Urban Decay Vice Bond glossy long-wear lipstick.

The highly pigmented colors stay on my lips longer than the rest of my makeup. To use it, shake the lipstick, apply it to your lips, and let it dry while you keep your mouth open.

Sephora Collection setting products seal makeup in perfectly.
Self of Sephora beauty items in store. From left to right, a yellow tube of Sephora mattify and refine primer, a black container of translucent setting powder, and a black container of setting spray are on display
I love the Sephora Collection translucent setting powder and setting spray.

Nora Candreva

Because I was encouraged to sell Sephora Collection makeup when I worked in the store, I've tried many of the products.

My favorites were always the setting products because they lock down makeup for a reasonable price.

I'd even say the Sephora Collection translucent loose setting powder is comparable to the pricier Laura Mercier translucent one.

Similarly, the Sephora Collection all-day makeup setting spray is just as good for setting your face as the Charlotte Tilbury Airbrush Flawless spray.

In terms of skincare, there are some great sunscreen options to choose from at Sephora.
A hand holds a white bottle with Ilia logo and "C Beyond Triple Serum SPF 40" text; A bright-yellow tube of Tula Skincare protect + glow SPF on a shelf with blue boxes behind it
I'd usually recommend the Ilia C Beyond triple serum SPF 40 or the Tula Skincare Protect and Glow sunscreen gel.

Nora Candreva

I always tell my clients that sunscreen is like health insurance for the face.

I swear by the Ilia C Beyond triple serum SPF 40 because the tinted formula, which comes in three shades, can cover redness without leaving a white cast. It also layers underneath foundation beautifully.

The Tula Skincare Protect and Glow daily sunscreen gel SPF 30 gives the skin a gorgeous glow while protecting it from sun damage.

The right balm and oil cleansers remove makeup and sunscreen effortlessly.
A white bottle with a gray pump of Dermalogica precleanse in front of white and gray Dermalogica boxes at Sephora
The Dermalogica Precleanse cleansing oil can remove dirt and impurities.

Nora Candreva

Double cleansing, or washing your face with two cleansers, starts with removing makeup and sunscreen with balms or oils.

I recommend the Farmacy Green Clean makeup-removing cleansing balm or the Dermalogica Precleanse cleansing oil. Be gentle when massaging these products on the skin, especially around the eyes, so you don't lose any lashes.

Choose cleansers that complement your skin type.
Blue and white tubes of First Aid Beauty pre skin face cleansers on shelves at Sephora
The First Aid Beauty pure-skin face cleanser is a great cream-based product.

Nora Candreva

I recommend choosing a basic cleanser according to your skin type and concerns.

For example, I have combination skin (oily and dry), so I use the gel-based Shani Darden cleansing serum. The cleanser feels luxurious with how it foams up. I also felt like how it removes dirt and oil without drying out my skin.

If your skin is dry and sensitive, I recommend a cream-based product like the First Aid Beauty pure-skin cleanser. The fragrance-free cream formula even doubles as a makeup remover.

The Dermalogica Daily Microfoliant exfoliant can help smooth textured skin.
White container of Dermalogica daily microexfoliant on a shelf at Sephora. A chart of showing textured skin sits next to the bottle
The Dermalogica Daily Microfoliant exfoliant activates when mixed with water.

Nora Candreva

I usually recommend an enzyme exfoliant for those with dry or flaky skin and a chemical exfoliator with glycolic or lactic acids for clients with textured skin.

The Dermalogica Daily Microfoliant exfoliant is an enzyme powder that's activated when mixed with water.

This gentle yet effective scrub helps even skin tone while cleansing and reducing the appearance of pores. It's a great step before applying foundation.

I have a few go-to chemical exfoliants that nourish the skin.
Dr. Dennus Gross universal daily peek pads in orange boxes on shelf at Sephora; A round blue container of First Aid Beauty facial radiance pads on a a blue shelf at Sephora
Dr. Dennis Gross peel pads and First Aid Beauty facial radiance pads are good chemical exfoliants.

Nora Candreva

When I want a chemical exfoliant that nourishes my skin, I use the Dr. Dennis Gross Alpha Beta extra-strength daily peel pads.

I also loved using the First Aid Beauty facial radiance pads when prepping clients' skin at Sephora's Beauty Studio. They're a staple for preparing a good base to apply makeup to, and I've even found they work for people with sensitive skin.

For moisturizers, Skinfix products are my holy grail.
Blue Skinfix products on display at Sephira. Light-blue boxes of the Skinfix barrier+ skin barrier restoring gel cream sit next to containers of the cream
The Skinfix Barrier+ products can help restore skin health.

Nora Candreva

I suggest people with dry skin go for a cream-based moisturizer because it has a thick consistency that will lock in moisture.

I like a few Skinfix products, but the Barrier+ strengthening and moisturizing triple lipid-peptide cream hydrates and helps to restore the skin barrier.

The Biossance squalane-and-marine-algae eye cream is one of my favorite skincare picks.
A dark-green container of Biossance squalane + marine algae eye cream on a shelf in front of cream-colored boxes at Sephora
The Biossance squalane-and-marine-algae eye cream instantly brightens the skin.

Nora Candreva

My all-time favorite eye cream is the Biossance squalane-and-marine-algae product.

It's the ultimate one-and-done eye cream because it can firm and instantly brighten the under eyes. For an extra refreshing application, chill your eye cream in the fridge.

This story was originally published on March 18, 2024, and most recently updated on November 22, 2024.

Read the original article on Business Insider

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