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Today β€” 26 February 2025Adweek News

Max Says It’s Game Over for Sports Tier Add-On

26 February 2025 at 08:42
After previously announcing that a B/R Sports add-on would become available to Max subscribers at an additional cost, Warner Bros. Discovery is changing its game plan. Today, WBD clarified that its plans to go with a paid sports add-on, which were originally announced in 2023, will not move forward ... "for now," the company added...

Indiana Meteorologist Doppler Dan Reynolds has Died at 71

By: Kevin Eck
26 February 2025 at 08:23
Longtime WTWO meteorologist Dan Reynolds, known as Doppler Dan or Dop has died. He was 71 years old. He started working at the Terre Haute, Indiana NBC affiliate in May 1993. Reynolds worked his entire 32 year career as a weekend meteorologist. "I'm deeply saddened by the passing of Dan Reynolds," Tim Sanders, vice president...

Monday, Feb. 24 Evening Cable News Ratings: Joy Reid’s Final Show Is 1st in the Demo for MSNBC

26 February 2025 at 08:16
Joy Reid's final appearance on MSNBC was also the network's most-watched show in the Adults 25-54 demo. In total viewers, The ReidOut landed in second place behind The Rachel Maddow Show and edged out The Last Word with Lawrence O'Donnell by just 59,000 total viewers. Meanwhile, The Five once again topped total viewers for Fox...

SkinnyPop Upstages Jennifer Aniston as Hershey Brand Hits the Oscars

26 February 2025 at 08:09
This may seem like a ridiculous question, but in what world is a salty snack more famous than Jennifer Aniston? In ad land, of course, via a new campaign for SkinnyPop in which The Morning Show and Friends star becomes the Hershey-owned popcorn's first celebrity endorser and its most curiously unrecognized devotee. The 30-second spot,...

Veteran Meteorologist James Spann Voices Support for NOAA and NWS in Anticipation of Trump Cuts

By: Kevin Eck
26 February 2025 at 07:07
WBMA chief meteorologist James Spann has voiced his support of the National Weather Service and the National Oceanic and Atmospheric Administration. Spann's post comes in response to Trump's promise to cut the budget at the NOAA, which could undermine the agency's ability to provide critical weather forecasts, thereby affecting people's safety. "This post is not...

Veteran Austin Reporter Fred CantΓΊ Sets Retirement

By: Kevin Eck
26 February 2025 at 06:40
Veteran KEYE reporter Fred Cantu will retire at the end of March after 53 years in local TV. Cantu began his broadcasting career in 1972 when he was 17 and has worked in the Austin market for 45 years. He joined CBS Austin in 2002 after working at Fox 7 and KVUE. "Being in this...

Sunday, Feb. 23 Evening Cable News Ratings: Brian Kilmeade Is 1st in the Demo

26 February 2025 at 06:30
The debut of One Nation with Brian Kilmeade on Sunday nights at 10 p.m. ET produced big numbers for Fox News, as it finished as the top show of the night in the Adults 25-44 demo across all three cable networks. However, One Nation was not FNC's top show in total viewers--that honor went to...

Paul Randall Joins VML as Chief Delivery Officer for North America

26 February 2025 at 06:00
Paul Randall has joined creative agency VML in the new position of chief delivery officer (CDO) for North America, leading its program delivery organization. He spent nearly three years as vp and managing director, program management, product experiences U.S. for the Google account at R/GA. Prior to that, he was with Huge for more than...

Allbirds Goes All In With Stanley Tucci Dinner Party Series

26 February 2025 at 06:00
Can you imagine being immersed in a party in a cottage in the countryside with your dream dinner guests? Thanks to Allbirds and Stanley Tucci, that dream is becoming a reality. Today, Allbirds premiered Cards on the Table, a four-part series where actor and host Stanley Tucci throws a dream dinner party with various notable...

How Sports Streamers Stack Up in 2025β€”By the Numbers

26 February 2025 at 06:00
Sports isn't going anywhere. Today, Gracenote, the content data business unit of Nielsen, released new research that shows global subscription video-on-demand services (SVODs), including Amazon Prime Video, Apple TV+, Disney+, Netflix, and Paramount+, have significantly grown their sports programming over the last quarter. According to the Gracenote Data Hub, which provides a snapshot of global...

Saturday, Feb. 22 Evening Cable News Ratings: Lara Trump Makes Strong Fox News Debut

26 February 2025 at 06:00
The debut of Fox News' new 9 p.m. ET show My View with Lara Trump easily won the night in total viewers and the Adults 25-54 demo. It was also FNC's most-watched 9 p.m. hour on a Saturday since the first assassination attempt against President Donald Trump in July 2024. MSNBC saw its biggest total...

Exclusive: Academy CEO Expects Oscars Ratings to Defy Gravity Thanks to Streaming

26 February 2025 at 03:00
Just like the crew of the starship Enterprise, the Oscars are about to venture into their own final frontier: streaming television. On March 2, Hollywood's pre-eminent awards show returns to ABC for its 97th edition--and the first that will be livestreamed on multiple digital platforms, including Hulu, Fubo, and AT&T TV. It's an evolution that...

Rondrell Moore Leaving WTHI After More Than 17 Years

By: Kevin Eck
25 February 2025 at 18:11
Rondrell Moore told WTHI viewers that "It's time" in a social post announcing his departure from the Terre Haute CBS and Fox affiliate. Saying his last newscast will be on Thursday, he added, "I can say this is MY decision. However, it was an incredibly difficult one to make. I cannot say thank you ALL...

Yesterday β€” 25 February 2025Adweek News

MSNBC Layoffs May Follow Programming Overhaul

25 February 2025 at 14:26
One day after announcing a programming overhaul that saw Joy Reid exiting the network, MSNBC is said to to be instituting widespread layoffs. In a joint statement posted to social media, the WGA East and MSNBC Union claim that the network intends to cut 99 union employees across nine different shows. "This devastating news comes...

Claydra Rhodes to Co-Anchor Evening News a KBMT in Texas

By: Kevin Eck
25 February 2025 at 13:54
Claydra Rhodes will co-anchor the KBMT 6 and 10 p.m. evening news alongside Jordan Williams starting Tuesday, February 25. The Southeast Texas native started her career at the Beaumont, Texas ABC and NBC station in June 2022 through the Tegna Producer in Residence program. "Claydra embodies the future of broadcast journalism in Southeast Texas," said...

Friday, Feb. 21 Evening Cable News Ratings: Kaitlan Collins Is 1st in the Demo for CNN

25 February 2025 at 13:38
CNN finished the week in second place in the Adults 25-54 demo, ahead of MSNBC and behind Fox News. The Source with Kaitlan Collins was the network's top show within the demo, while The Five and The Rachel Maddow Show placed first for Fox and MSNBC, respectively. Meanwhile, what unexpectedly became Joy Reid's penultimate MSNBC...

Digital Evolution and Omnichannel Success With Monster Energy

In this episode of the Brave Commerce podcast, Ben Galvin, senior director of omnichannel retail sales and ecommerce at Monster Energy, joins hosts Rachel Tipograph and Sarah Hofstetter to discuss the critical role of category management in today's omnichannel landscape. From the physical shelf to the digital shelf, Ben explains how the fundamentals of CPG...

After Less than Two Years as CEO, Unilever’s Hein Schumacher Receives His Walking Papers

25 February 2025 at 12:44
In a development that's startled analysts and serves as a reminder that shorter tenures apply to CEOs and CMOs alike, consumer products giant Unilever announced that its chief executive will step down after a tenure of 1 year and 10 months. Hein Schumacher will leave the CEO's office on May 31st, to be replaced by...

Karoline Leavitt Sidelines the White House Correspondents’ Association

25 February 2025 at 12:42
White House press secretary Karoline Leavitt took a moment out of Tuesday's briefing to unveil a seismic change in press access for journalists covering President Donald Trump's administration. Going forward, Leavitt said that White House press team would oversee the press pool instead of the White House Correspondents' Association. "Legacy outlets who have participated in...

Week of Feb. 17 Evening News Ratings: The CBS Evening News Shows Signs of Life

25 February 2025 at 12:09
After three weeks of trending downwards, the CBS Evening News moved the ratings needle upwards during the week of Feb. 17. The reimagined newscast recorded gains in total viewers and the Adults 25-54 demo for the first time since its revamp. To make things even sweeter, it was the only evening news broadcast to record...

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