At a time when many analysts are declaring memecoins dead, the most popular memecoin of all time, Dogecoin, not only perseveres but appears likely to become more mainstream than ever in 2025.

Most memecoins—cryptocurrencies inspired by Internet memes—remain controversial. Their prices can suddenly skyrocket before abruptly crashing, causing extreme gains and losses at a moment's notice, often triggered by a celebrity mention that tenuously amplifies short-term interest.

Donald Trump's memecoin is a recent example. Within two days of its launch, it peaked at above $70 before falling to $17 shortly after, Reuters reported. Seeing that politically backed token take off apparently inspired Argentine President Javier Milei to endorse another memecoin called Libra, which seemed to set off a brief price surge before a devastating crash that caused most traders to endure losses. Only about 34 investors in total reportedly profited $124.6 million from Milei's endorsement, which a federal judge is now investigating as an alleged "rug pull" scheme, Reuters reported.

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