Getty Images and Shutterstock to merge to form $3.7B stock photo giant
The combined entity is expected to be valued at $3.7 billion based on yesterday’s closing share prices.
© 2024 TechCrunch. All rights reserved. For personal use only.
The combined entity is expected to be valued at $3.7 billion based on yesterday’s closing share prices.
© 2024 TechCrunch. All rights reserved. For personal use only.
Business Insider's creative team covered an array of projects this year. We brought our stories to life by incorporating animations, crafting bespoke multimedia experiences for our biggest stories, producing and commissioning hundreds of illustrations, and working with photographers around the globe.
Our visuals captured a wide range of topics, from looking into illegal lockouts in major US cities to Ozempic Scams.
We hired nearly 250 talented freelancers who helped bring our most compelling stories to life, producing over 1,500 pieces of custom art that enhanced our storytelling.
Here are some of our favorite visual creations from 2024.
Photos by Jett Lara
Illustration by Timo Lenzen
Illustration by Andrei Cojocaru, Design and Development by Rebecca Zisser, Isabel Fernandez-Pujol, Randy Yeip, and Annie Fu, Photos by Bridget Bennett, Callaghan O'Hare, Alyssa Pointer, Abel Uribe
Illustrations by Brandon Celi
Photos by Caroline Xia, Ramona Jingru Wang, and Sam Lee
Illustration by Gracia Lam
Illustration by Tyler Le
Illustrations by Chris Burnett
Illustration by Javier Jaén
Illustration by Seba Cestaro
Illustration by Hokyoung Kim
Illustration by Pablo Declan
Photos by Dina Litovsky
Illustration by Alyssa Powell
Illustration by Natalie Ammari
Illustration by Ibrahim Rayintakath
Illustration by Carl Godfrey
Photos by Mike Simmons
Illustrations by Jimmy Simpson
Illustration by Natalie Ammari
Illustration by Deena So'Oteh
Illustration by Mark Harris
Illustration by Jenny Chang-Rodriguez
Photos by Astrid Landon
Illustration by Alex Castro
Illustration by Chris Gash
Illustrations by Hugo Herrera
Illustration by Alvaro Dominguez
Illustration by Rebecca Zisser
Illustration by Natalia Agatte
Design and Development by Kim Nguyen, Rebecca Zisser, Isabel Fernandez-Pujol, Photos by Jovelle Tamayo, Tim Evans, Helynn Ospina, Andre Chung, Brittany Greeson, Libby March
Illustrations by Matt Harrison Clough
Photos by Ana Topoleanu
Illustration by Karan Singh
Illustrations by Tyler Le
Photos by Simone Lueck
Illustration by Saratta Chuengsatiansup
Illustration by Valentin Tkach
Illustration by Abanti Chowdhury
Illustration by Alyssa Powell
Photos by Sheryl Nields
Illustration by Derek Abella
Illustrations by Nate Sweitzer
Illustration by Sam Green
Photos by Ramie Ahmed
Illustration by Jenny Chang-Rodriguez
Illustration by Chelsea Jia Feng
Illustration by Loveis Wise
Illustration by Ricardo Tomás
Illustration by Sebastian König
Illustration by Arif Qazi
Illustration by Richard A. Chance
Photos by Kendrick Brinson
Illustration by Chelsea Jia Feng
Illustrations by Kiersten Essenpreis
Illustration by Tara Anand
Illustration by Tommy Parker
Illustration by Juanjo Gasull
Illustrations by Liam Eisenberg
Photos by David Vades Joseph
Illustration by Rebecca Zisser
Illustration by Christian Northeast
Illustrations by Pete Ryan, Design & Development by Kim Nguyen and Randy Yeip
Photos by Jordan Vonderhaar
Illustration by Keith Negley, Photos by Momo Takahashi and Alex Welsh
Illustration by Sophi Gullbrants
Illustration by Matt Rota, Design & Development by Randy Yeip, Kim Nguyen, Dan DeLorenzo, Rebecca Zisser, and Isabel Fernandez-Pujol
Depop is an online fashion marketplace where users can buy and sell secondhand clothing, accessories, and other products. Founded in 2011, the company is headquartered in London and has 35 million registered users. It was acquired by Etsy, an online marketplace, in 2021.
Depop's business model encourages consumers to "participate in the circular economy rather than buying new," Rafe Colburn, its chief product and technology officer, told Business Insider. However, listing items to sell on the website and finding products to buy take time and effort, which he said can be a barrier to using Depop.
"By reducing that effort, we can make resale more accessible to busy people," he said.
To improve user experience, Depop has unveiled several features powered by artificial intelligence and machine learning, including pricing guidance to help sellers list items more quickly and personalized algorithms to help buyers identify trends and receive product recommendations.
In September, Depop launched a description-generation feature using image recognition and generative AI. The tool automatically creates a description for an item once sellers upload a product image to the platform.
"What we've tried to do is make it so that once people have photographed and uploaded their items, very little effort is required to complete their listing," Colburn said. He added that the AI description generator is especially useful for new sellers who aren't as familiar with listing on Depop.
The AI description-generation feature was developed in-house by Depop's data science team, which trained large language models to create it. The team worked closely with product managers.
Colburn said that in 2022, the company moved its data science team from the engineering group to the product side of the business, which has enabled Depop to release features more quickly.
To use the description generator, sellers upload an image of the item they want to list to the Depop platform and click a "generate description" button. Using image recognition and gen AI, the system generates a product description and populates item-attribute fields on the listing page, including category, subcategory, color, and brand.
The technology incorporates relevant hashtags and colloquial language to appeal to buyers, Colburn said. "We've done a lot of prompt engineering and fine-tuning to make sure that the tone and style of the descriptions that are generated really fit the norms of Depop," he added.
Sellers can use the generated description as is or adjust it. Even if they modify descriptions, sellers still save time compared to starting with "an empty box to work with," Colburn said.
Depop has about 180,000 new listings every day. Since rolling out the AI-powered description generation in September, the company has seen "a real uplift in listings created, listing time, and completeness of listings," Colburn said. However, as the tool was launched recently, a company spokesperson said that specific data was not yet available.
"Aside from the direct user benefits in terms of efficiency and listing quality, we have also really demonstrated to ourselves that users value features that use generative AI to reduce effort on their end," Colburn said.
Ultimately, Depop wants sellers to list more items, and the company's goal is to make it easier to do so, he added. Automating the process with AI means sellers can list items quicker, which Colburn said would create a more robust inventory on the platform, lead to more sales, and boost the secondhand market.
Colburn said Depop continues to look for ways to apply AI to address users' needs.
For example, taking high-quality photos of items is another challenge for sellers. It's labor-intensive but important, as listings with multiple high-quality photos of garments are more likely to sell. He said Depop was exploring ways to make this easier and enhance image quality with AI.
A challenge for buyers is sometimes finding items that fit. Depop is also looking into how AI can help shoppers feel more confident that the clothing they purchase will fit so that their overall satisfaction with the platform will be enhanced, Colburn said.
Shutterstock, founded in 2003 and based in New York, is a global leader in licensed digital content. It offers stock photos, videos, and music to creative professionals and enterprises.
In late 2022, Shutterstock made a strategic decision to embrace generative AI, becoming one of the first stock-content providers to integrate the tech into its platform.
Dade Orgeron, the vice president of innovation at Shutterstock, leads the company's artificial-intelligence initiatives. During his tenure, Shutterstock has transitioned from a traditional stock-content provider into one that provides several generative-AI services.
While Shutterstock's generative-AI offerings are focused on images, the company has an application programming interface for generating 3D models and plans to offer video generation.
When the first mainstream image-generation models, such as Dall-E, Stable Diffusion, and Midjourney, were released in late 2022, Shutterstock recognized generative AI's potential to disrupt its business.
"It would be silly for me to say that we didn't see generative AI as a potential threat," Orgeron said. "I think we were fortunate at the beginning to realize that it was more of an opportunity."
He said Shutterstock embraced the technology ahead of many of its customers. He recalled attending CES in 2023 and said that many creative professionals there were unaware of generative AI and the impact it could have on the industry.
Orgeron said that many industry leaders he encountered had the misconception that generative AI would "come in and take everything from everyone." But that perspective felt pessimistic, he added. But Shutterstock recognized early that AI-powered prompting "was design," Orgeron told Business Insider.
Orgeron's position as vice president of innovation made him responsible for guiding the company's generative-AI strategy and development.
However, the move toward generative AI was preceded by earlier acquisitions. Orgeron himself joined the company in 2021 as part of its acquisition of TurboSquid, a company focused on 3D assets.
Shutterstock also acquired three AI companies that same year: Pattern89, Datasine, and Shotzr. While they primarily used AI for data analytics, Orgeron said the expertise Shutterstock gained from these acquisitions helped it move aggressively on generative AI.
Externally, Shutterstock established partnerships with major tech companies including Meta, Alphabet, Amazon, Apple, OpenAI, Nvidia, and Reka. For example, Shutterstock's partnership with Nvidia enabled its generative 3D service.
Shutterstock's approach to AI integration focused on the user experience.
Orgeron said the company's debut in image generation was "probably the easiest-to-use solution at that time," with a simple web interface that made AI image generation accessible to creative professionals unfamiliar with the technology.
That stood in contrast to competitors such as Midjourney and Stable Diffusion, which, at the time Shutterstock launched its service in January 2023, had a basic user interface. Midjourney, for instance, was initially available only through Discord, an online chat service more often used to communicate in multiplayer games.
This focus on accessibility set the stage for Shutterstock.AI, the company's dedicated AI-powered image-generation platform. While Shutterstock designed the tool's front end and integrated it into its online offerings, the images it generates rely on a combination of internally trained AI models and solutions from external partners.
Shutterstock.AI, like other image generators, lets customers request their desired image with a text prompt and then choose a specific image style, such as a watercolor painting or a photo taken with a fish-eye lens.
However, unlike many competitors, Shutterstock uses information about user interactions to decide on the most appropriate model to meet the prompt and style request. Orgeron said Shutterstock's various models provide an edge over other prominent image-generation services, which often rely on a single model.
But generative AI posed risks to Shutterstock's core business and to the photographers who contribute to the company's library. To curb this, Orgeron said, all of its AI models, whether internal or from partners, are trained exclusively on Shutterstock's legally owned data. The company also established a contributor fund to compensate content creators whose work was used in the models' training.
Orgeron said initial interest in Shutterstock.AI came from individual creators and small businesses. Enterprise customers followed more cautiously, taking time to address legal concerns and establish internal AI policies before adopting the tech. However, Orgeron said, enterprise interest has accelerated as companies recognize AI's competitive advantages.
Paul Hennessy, the CEO of Shutterstock, said in June the company earned $104 million in annual revenue from AI licensing agreements in 2023. He also projected that this revenue could reach up to $250 million annually by 2027.
Looking ahead, Shutterstock hopes to expand AI into its video and 3D offerings. The company's generative 3D API is in beta. While it doesn't offer an AI video-generation service yet, Orgeron said Shutterstock plans to launch a service soon. "The video front is where everyone is excited right now, and we are as well," he said. "For example, we see tremendous opportunity in being able to convert imagery into videos."
The company also sees value in AI beyond revenue figures. Orgeron said Shutterstock is expanding its partnerships, which now include many of the biggest names in Silicon Valley. In some cases, partners allow Shutterstock to use their tech to build new services; in others, they license data from Shutterstock to train AI.
"We're partnered with Nvidia, with Meta, with HP. These are great companies, and we're working closely with them," he said. "It's another measure to let us know we're on the right track."
Putin has long tried to shield his personal life from the spotlight.
He has rarely publicly acknowledged his children, though media outlets have for years reported that he has two daughters with his ex-wife.
Putin is also rumored to have had relationships that may have produced other, secret children, including two boys by one mistress and a girl from a later rumored affair.
Putin's family affairs are so secretive that reports of exactly how many children he may have fathered have varied over the years, as have their names.
Most recently, in November 2024, Ukrainian media reportedly tracked down one of Putin's alleged daughters, who was living in Paris and working as a DJ.
Sources: Vladimir Putin, Reuters, Business Insider
Sources: Vladimir Putin, Reuters, Newsweek
Masha and Katya are common Russian shortenings for Maria and Katerina.
Sources: Vladimir Putin, Reuters, Newsweek
Source: Newsweek
Source: Vladimir Putin
His first official biographer, Natalya Gevorkyan, interviewed him and his family in 1999.
The family was soon isolated and surrounded by security after Putin became prime minister for the first time, she said.
His daughters told her that they admired their father and were proud of him, but it appeared they didn't get to see him much, she said.
Source: BBC Sounds
"I understood that [Lyudmila] was not a happy woman. She was not," the biographer Gevorkyan said, speaking of her interviews conducted in 1999.
Gevorkyan said she had the impression Putin did not love her. She recalled Lyudmila as saying: "There are women who are admired by men, I think I am not that kind of woman. He will not hold me in his hands."
Gevorkyan said Lyudmila's tone was "more with respect" to her husband.
"I had the feeling that she really loved him," she added. "And I had a feeling that she was not that much loved back. I didn't have the feeling that it was a successful marriage for her."
Source: BBC Sounds
Lyudmila had become "almost invisible" in Putin's public life, according to Nina Khrushcheva, a professor of international affairs at New York's New School.
Putin was rumored to be seeing Olympic gymnast Alina Kabaeva, while Luydmila was believed to have begun dating businessman and triathlete Arthur Ocheretny by around 2010.
Maria appears to have a lower public profile than Katerina. Here, she is seen presenting at a 2022 pediatrics conference.
An investigation found that between 2019 and 2022, she earned $10.7 million from her role at New Medical Company (NOMEKO).
Sources: Current Time, Reuters, Newsweek, Bloomberg
Sources: Reuters, The Independent, Bloomberg, Daily Mail
She has been reported to head up Innopraktika, one of Moscow State University's initiatives to foster young scientists, as well as being deputy director of a mathematical institute there.
In 2022 she was given a role overseeing Russian import substitutions.
Sources: Reuters, Bloomberg, CNN, The Moscow Times.
The wedding was highly secure and included a laser show, an ice-skating display, and a mock Russian village, according to Reuters.
A 2023 investigation found that the couple, though married by a priest in an elaborate ceremony, never formalized their vows at the registry office, as required by the Russian Orthodox Church. The report suggested this was connected to the structure of the family's vast and secretive property holdings.
By 2018, the pair had split, according to Bloomberg.
Sources: Reuters, The Guardian, Proekt
Her appearance did not include comments on her being related to Putin. The link was briefly made public in the course of a dance competition, but later retracted.
Source: Business Insider, Reuters
In June 2021, Katerina addressed the St. Petersburg International Economic Forum — but nobody called her Putin's daughter, apparently out of fear of reprisal from the Kremlin.
At the same event in 2024, Katerina appeared virtually, commenting on the "technological sovereignty" of the nation's military.
The following day, Maria spoke in person on a panel about biotech innovations. Programming listed her as a member of the Russian Association for the Promotion of Science, according to CNN.
Source: CNN
Zelensky — no relation to Ukrainian President Volodymyr Zelenskyy — has served as the director of the Bavarian State Ballet and the Munich State Ballet.
The relationship was revealed by a 2022 investigation that examined Katerina's flight records, showing that she traveled with members of Putin's presidential secret service.
Per the report, Katerina secretly flew to Munich more than 50 times to see Zelensky between 2017 and 2019, with their daughter in tow.
Sources: Important Stories, Der Spiegel
Nagorny — who formerly showed an interest in opposition politics — has been flying around the world with Vorontsova since at least 2016, according to a joint investigation by Russian outlets Meduza and Current Time.
They had a child together, and Nagorny became the manager of major gas company Novatek, the outlets reported.
In 2020, per the outlets, Nagorny bought a luxury Moscow apartment in the building pictured above.
Sources: Meduza, Current Time.
It's unclear exactly when Putin began dating the famed gymnast, but rumors were swirling long before he and Lyudmila announced their divorce.
In a 2008 news conference in Italy, a reporter asked him about the chatter, which Putin dismissed, adding: "I always disliked people who go around with their erotic fantasies, sticking their snot-ridden noses into another person's life."
Reports have varied over the years on what children they have, with tabloid reports of the birth of a daughter in 2015.
More recently, however, an investigation reported that they have two sons.
Neither the relationship nor the reported children have been confirmed by Russia.
Source: New York Post, Proekt, NPR
The boys are named as Ivan, born in 2015, and Vladimir Jr, born in 2019.
Business Insider could not independently verify the report.
At Ivan's birth, according to the investigation, Putin was so happy that he shouted: 'Hurray! Finally! A boy!'
Extreme secrecy surrounds them — per the investigation, they have used "cover documents since infancy, which are mostly made for intelligence officers and people under state protection."
Source: Dossier Center
In its investigation, the Dossier Centre declined to publish images of the boys, both of whom are still children.
The boys live at Putin's heavily protected lakeside palace at Valdai, in western Russia, according to the report.
Source: Dossier Centre
The drone was on its way to attack a St Petersburg oil terminal as part of a spate of attacks on Russian energy facilities, Oleksandr Kamyshin, Ukraine's minister of strategic industries, said.
An unnamed special services official said that it had managed to evade the extensive defenses at Valdai.
A few months later, it emerged that Russia's armed forces had moved much-needed air defenses closer to the palace to protect it.
Source: Kyiv Independent, RBC Ukraine, Radio Liberty
Independent investigations have reported that the pair had a close friendship between the late 1990s and the end of the 2010s, which resulted in a daughter.
In that time, Krivonogikh went from a former cleaning lady to the billionaire owner of one of Putin's favorite ski resorts.
Sources: Proekt, Organized Crime and Corruption Reporting Project
A Proekt investigation remarked on Elizaveta's "phenomenal resemblance" to Putin and many connections between the president and her mother. Images reportedly from her social profiles show a striking resemblance to Putin. But no relationship has been proven.
In a 2021 magazine interview, Elizaveta's face was not depicted.
Asked about the resemblance, she agreed, but said "there are a lot of people similar to Vladimir Vladimirovich," using an alternative, respectful name for Putin.
Sources: Proekt, Russian GQ
In a bizarre turn of events, Andrey Zakharov, the journalist who first reported on Elizaveta, got added to a Clubhouse chat with her in 2021.
"I live in my own bubble," she reportedly said, adding that she doesn't pay attention to the news.
"I watch fashion shows, I buy copies of Vogue, and I love to go to the nearby restaurant and eat tasty pasta, dishing with friends about the latest gossip and investigations."
An investigation published in 2024 reported that she went suddenly off-grid, changing her name to Elizaveta Olegovna Rudnova.
An Elizaveta Rudnova was registered to study at a private art and culture management school in Paris between 2020 and 2024, the report said.
In November 2024, Ukrainian media reportedly tracked down Rudnova, who was living in Paris and working as a DJ.
Business Insider was unable to independently verify the report.
Source: TSN, The Telegraph
Sources: Business Insider, BBC, Politico
In March 2022, an activist broke into a property owned by Katerina's ex-husband Kirill Shamalov in Biarritz, France, saying he was going to use it to host Ukrainian refugees.
More than a year later, as the war dragged on, Dutch authorities seized land belonging to Maria's ex-husband Jorrit Faassen, who was under suspicion of evading sanctions.
Sources: Insider, The Insider, The Guardian
A White House statement said: "This action cuts them off from the US financial system and freezes any assets they hold in the United States."
The UK quickly followed suit, saying it was targeting Maria and Katerina's "lavish lifestyles."
The announcement also contained more details about their work.
Tikhonova's work supports Russia's government and defense industry, while Vorontsova's genetics research programs are personally overseen by Putin, the White House said.
Source: White House, ABC News
"We believe that many of Putin's assets are hidden with family members and that's why we're targeting them," a senior Biden administration official said, according to ABC News.
Dmitry Peskov, Putin's top spokesperson, said the Kremlin found the decision "difficult to understand" and framed it as part of a "rabid" Western animosity toward Russia.
Since 2022, the list of countries that have slapped sanctions on Maria and Katerina has only grown.
The US, UK, European Union, Canada, Australia, New Zealand, and Japan have all imposed sanctions on them.
Sources: ABC News, Reuters, Associated Press, Reuters, Reuters, Japan Times, New Zealand Herald
Tikhonova was appointed to a position at the Russian Union of Industrialists and Entrepreneurs, known as RSPP.
Putin critics speculated that the shakeup at RSPP, a key Russian business lobby, was done to help bolster the country's lagging economy, which remains heavily dependent on foreign imports and has suffered from the bevy of international sanctions imposed due to the war in Ukraine.
State media reporting on Tikhonova's appointment didn't mention her relationship to Putin.
The US government had initially held off sanctioning Kabaeva on the basis that it would be too personal a provocation to Putin — a reservation that suggests the White House, at least, is in no doubt about their relationship.
But Kabaeva was finally sanctioned in August 2022 over her ties to the Russian government.
Sources: The Wall Street Journal, US Treasury
In February 2023, the UK sanctioned Krivonogikh.
The UK government made no specific reference to a personal connection to Putin, although it did say she was one of five people "connected to Putin's luxury residences," including his luxury compound at Valdai.
It also said that she is "a shareholder in Bank Rossiya and the National Media Group, that consistently promotes the Russian assault in Ukraine."
Source: UK Foreign, Commonwealth and Development Office
Kabaeva made the speech to the National Media Group.
Her praise of "war correspondents" came just a couple of weeks ahead of the first anniversary of Russia's invasion of Ukraine.
The report, which examined young people's social media activity, likened the drop in patriotism to a hybrid special military operation waged against Russia by foreign countries — using language more associated with how Putin characterizes his own invasion of Ukraine.
Sources: The Moscow Times, Rozkomnadzor