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McDonald's shuts down its spin-off, CosMc's, after less than 3 years as sales lag

Cars lined up outside of a CosMc's location.
McDonald's announced that it is closing its spin-off, CosMc's.

Scott Olson/Getty Images

  • McDonald's is closing its CosMc's spin-off drink shops.
  • CosMc's, which launched in 2023, drew comparisons to coffee shops like Starbucks and Dunkin Donuts.
  • McDonald's sales declined this year amid economic uncertainty.

McDonald's announced on Friday that it is closing its CosMc's spin-off line of Starbucks-style drink shops.

McDonald's CEO Chris Kempczinski said in the company's last earnings call that drinks from CosMc's would be introduced to "hundreds of McDonald's restaurants" in the future.

"In connection with this next phase of testing, we will begin closing all stand-alone CosMc's pilot locations in late June, and the CosMc's app will be discontinued," a McDonald's spokesperson told Business Insider.

When it opened in 2023, CosMc's drewΒ comparisons to Starbucks. Its menu included coffees, teas, lemonades, slushes, breakfast sandwiches, and small donut-like pastries called "McPops."

In a December 2023 meeting with investors, Kempczinski said that CosMc's is a "small format concept with all the DNA of McDonald's but its own unique personality."

"Its menu includes new customizable drinks, sweet and savory treats and familiar favorites such as the Egg McMuffin," Kempczinski said in the meeting.

In its announcement on Friday, McDonald's said CosMc's served as a good testing ground for different new flavors, and it plans to blend the "out of this world tastes" of CosMc's drinks into "the McDonald's experience."

"What started as a belief that McDonald's had the right to win in the fast-growing beverage space quickly came to life as a multi-location, small format, beverage-focused concept," the company said. "It allowed us to test new, bold flavors and different technologies and processes β€” without impacting the existing McDonald's experience for customers and crew."

The closing of CosMc's comes as McDonald's faces its lowest sales since the COVID-19 lockdowns. US same-store sales at McDonald's declined 3.6% during the first quarter.

With low-income diners pulling back their spending over the past year due to economic uncertainty, McDonald's saw even more middle-income buyers do the same during its first quarter, Kempczinski said in an earnings call.

"People are just being more judicious in cutting back on visits," he told investors.

Read the original article on Business Insider

I moved in with my 81-year-old grandmother during college. It was exactly what I needed.

The author and her grandmother
The author (right) and her grandmother.

Courtesy of the author

  • In 2002, I moved in with my grandmother while going to college.
  • She was 81 and I was 19, and it was the perfect setup for both of us.
  • We loved having each other to have dinner with and chat with at the end of the day.

When I told my parents that I had been accepted to Bath University in the UK, they quickly said there was no way I was going.

Their logic was simple: They knew I was chasing after a high school boyfriend who wasn't right for me and that I wouldn't love living in Bath by myself.

Knowing I needed a little freedom from living in SΓ£o Paulo, they suggested I move to Argentina, where I'm originally from, for college. After that, I could decide what to do next. There was only one caveat β€” I had to live with my 81-year-old grandmother. They didn't think I was ready to live by myself in a big city, and I also had no way of paying for rent.

I was already close to my grandmother

My maternal grandmother and I were already pretty close. My grandfather died months after I was born (my family says he waited to meet me), and so my grandmother dedicated her time to helping my parents raise me.

Grandmother and child at the beach
The author as a child with her grandmother.

Courtesy of the author

She would stay at our apartment when my parents had to travel for work, teaching me how to walk and talk. When my dad was moved to a different country for his job, she came for a year to help us settle in.

I moved in when I was 19 and she was 81

My grandmother lived in a two-bedroom apartment when I moved in with her. Besides a computer and a desk, I only had to bring my clothes. I paid her for my parking spot in the building and helped keep the place tidy.

Because we were so close and had lived together before, there wasn't much adjusting for us to do. The one issue we had was with me going out at night; she couldn't understand how I could be out until the early hours of the morning and still make it to class on time.

But the setup was beneficial for both of us. Even though I was born in Argentina, I hadn't lived there for over a decade. Having a safe place to land helped me focus on studying and making friends.

When I came home, my grandmother had dinner ready, and we would spend time catching up and talking. When she needed to go to the doctor, I would go with her to ensure she understood everything they were telling her.

People in my life thought it was weird at first

At first, not everyone understood my decision. My uncle told my mother that it wasn't "natural" for a teenager to live with their grandparents. My friends, who still mostly lived with their parents, also thought it was a bit weird.

As the years went by, people in my life started to see how beneficial it was for both of us.

One time, my grandmother confused her pills and took the wrong amount of her blood pressure medication. She called for me, dizzy, saying something was wrong. I rushed her to the hospital, where we were told it was just a scare and that her symptoms would subside once the medicine left her system.

When my college boyfriend broke up with me out of the blue, she held me while I sobbed into her shoulder. She scratched my back until I fell asleep, just like she did when I was a little girl.

I moved out after college

After graduation, I moved out to live by myself, not far from her. I still took her to lunch with our family and made sure to be as present as I could be in her life. Years later, I moved to the US but still called her weekly to chat.

My grandmother died when she was 97, seven years ago. I knew it was coming, so I flew from New York to say goodbye in person and thank her for everything she did for me.

My grandmother's love and care in such formative years, when I was trying to figure out who I was, had a huge impact on my life. If I were given the choice, I would move in with her again.

Read the original article on Business Insider

Former OceanGate staffers say CEO Stockton Rush 'wanted fame' and describe him as a 'borderline psychopath' in new Netflix documentary trailer

Stockton Rush, CEO of OceanGate exhibitions.
Stockton Rush, the late CEO of OceanGate.

Shannon Stapleton/Reuters

  • Netflix is releasing a documentary about the OceanGate Titan submersible disaster.
  • The sub imploded in 2023 while descending to view the Titanic wreck, killing all five people on board.
  • The documentary takes a closer look at the incident and the late OceanGate CEO Stockton Rush.

An upcoming Netflix documentary is set to take a closer look at the Titan submersible's ill-fated journey to the wreck of the Titanic two years ago.

"Titan: The OceanGate Disaster" arrives on Netflix on June 11 and will examine the events leading up to the doomed expedition that killed OceanGate CEO Stockton Rush and four others after the vessel carrying them to view the wreck imploded in June 2023.

The trailer for the documentary shows interviews with several people close to the late exec and who worked for the expedition company.

"There was no way of knowing when Titan was going to fail," Rob McCallum, a former OceanGate advisor, says in the trailer. "But it was a mathematical certainty that it would fail."

The trailer also teases interviews with ex-OceanGate staff members like Tony Nissen, a former engineering director at the firm, Bonnie Carl, a human resources and finance director, and David Lochridge, an operations director who previously said he was fired after raising safety concerns about the sub.

In the trailer, Lochridge says he thought Rush "wanted fame" to "fuel his ego," while Nissen adds that he thought Stockton was "a borderline psychopath."

Elsewhere in the clip, Carl recalls her reaction after she said Rush announced she would be the company's next sub pilot: "Are you nuts? I'm an accountant."

The Titan submersible, a cylindrical vessel with a small hatch at the front, diving in dark blue waters.
OceanGate Expeditions' Titan submersible.

OceanGate Expeditions via AP, File

As well as testimonies from key figures, "Titan: The OceanGate Disaster" will also feature "pivotal" audio recordings and footage from OceanGate's early days, per the documentary's synopsis.

Speaking in an interview with Netflix's Tudum, director Mark Monroe said he had been "horrified and mesmerized" by the coverage and social commentary on the sub and that he hoped the documentary could provide answers about how the disaster happened.

"The more I dug into this terrible tragedy, the more intrigued I became about how this could have ever happened in the first place, and who exactly was the man who built and then went down with this ship," he said. "We hope that this film can help provide answers to these very questions."

Earlier this week, the US Coast Guard released footage showing the moment that Rush's wife, Wendy Rush, heard the apparent sound of the Titan submersible imploding.

Wendy can be seen trying to contact the sub from a support vessel when a loud slamming sound can be heard through a monitor.

"What was that bang?" she said.

The submersible lost communication with the support vessel β€” the Polar Prince β€” around an hour and 45 minutes into its dive, sparking a dramatic four-day search and rescue effort.

Debris from the Titan was eventually found by a remotely operated vehicle around 500 meters (roughly 1,640 feet) from the bow of the Titanic, which lies around 12,500 feet below the surface.

Alongside Rush, British pilot and adventurer Hamish Harding, Pakistani businessman Shahzada Dawood and his son Suleman, and former French Navy diver Paul-Henri Nargeolet died in the incident.

Read the original article on Business Insider

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