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Martha Stewart told us the 3 recipes she thinks everyone should learn how to make for the holidays
- Martha Stewart shared the three holiday recipes she thinks everyone should make.
- Stewart said her eggnog recipe, which she makes every year, is one of the best "you'll ever taste."
- She also recommends whipping up her homemade cheese straws.
If you're searching for inspiration for your holiday menu, look no further — Martha Stewart is here to help.
We asked the queen of hosting to share the recipes she thinks everyone should learn how to make for the holidays.
Whether you're planning a holiday menu or just want to bring an impressive dish to your next party, Stewart's recipes will have you covered.
Martha Stewart thinks everyone should whip up her eggnog during the holidays
Stewart told Business Insider that her eggnog recipe, which she makes every year for her annual holiday party, is "one of the best eggnogs you'll ever taste."
@marthastewart Serve my classic eggnog for an intimate gathering or double the recipe for a crowd! Full recipe at the link in bio. _________ My Original Eggnog Recipe: 12 large eggs, separated 1 1/2 cups superfine sugar 1 1/2 quarts heavy cream 1 quart whole milk 3 cups bourbon 1/2 cup dark rum 2 cups cognac Freshly grated nutmeg
♬ original sound - Martha Stewart
The recipe, which can be found on Stewart's official website, packs a boozy punch with three types of liquor — bourbon, cognac, and dark rum.
If you want something sweet, Stewart recommends making her sugar cookies
"My sugar cookies are a really, really good cookie," Stewart said. "Make them in the shapes of Christmas trees and little glass balls and decorate them."
Stewart's website features a variety of sugar cookie recipes. You can find cinnamon sugar cookies and gingered sugar cookies, as well as a classic sugar cookie recipe "for decorating and cutting into any shape you desire."
You'll also find a recipe for royal icing on Stewart's website to help with the decorating.
Stewart loves making homemade cheese straws for her holiday parties
"I'm having a party for everyone who works on my farm, and I'm definitely going to have my cheese straws," Stewart said. "I love making my puff-pastry cheese straws during the holidays."
"They're nice with a glass of wine, and when people come by, it's nice to have those instead of store-bought crackers," she added.
Stewart recommends using all-butter puff pastry "for the best flavor and texture" with her cheese straws recipe.
We also asked Stewart to share her tips for bringing a gift to holiday parties, and she revealed that she always picks something that's personal or homemade.
"I oftentimes take a cake or cookies that I've made," she told BI. "I often take a panettone, or something that's especially delicious, something I found."
But Stewart never gifts scented candles.
"I hate scented candles, so I would never give anybody a scented candle, I just don't like them," Stewart said.
"I know they're so popular," she added. "But some houses have a different scented candle burning in each room, and it's so annoying."
The Walton family empire: Inside the lives of the billionaire Walmart heirs
- The Walmart heirs' combined estimated net worth is nearly $380 billion.
- All three of Sam Walton's surviving children have now made it into the $100 billion club.
- In public, the Waltons live relatively modest lifestyles despite their wealth.
All three of Walmart founder Sam Walton's surviving children have made it into the $100 billion club as the retail giant's share price continues to soar.
The combined wealth of the Walmart heirs — which include founder Sam Walton's children, Rob, Jim, and Alice, as well as his grandson Lukas — is nearly $380 billion, according to the Bloomberg Billionaires Index.
Together, they're significantly ahead of the top individual names on the list, such as Jeff Bezos, Bernard Arnault, or Mark Zuckerberg, though Elon Musk has recently seen his fortune outstrip their collective net worth.
While some have worked in the family business — whether that's serving on the company board or working to manage the family's wealth — others chose to pursue areas of personal passion.
Sam Walton, the original man behind the company that now encompasses both Walmart and Sam's Club, set his family up for financial success when he divided the ownership before he died.
Most recently, the Walton children have expanded voting control to their own, giving eight of Sam's grandchildren a say in the family holdings.
Sam wasn't a man of flashy luxury, but you can see how his children are living a slightly more lavish life now. Here's a look at how the Walton family empire spends its money:
As he grew his retail empire, Walton, an experienced pilot, would often fly in unannounced to check in on a particular store location.
Together, they had four children: Rob, John, Jim, and Alice.
Source: Fortune
Source: Fortune
He retired from Walmart's board at the end of his term in 2024.
The group purchased the NFL team for a $4.65 billion in summer 2022 in a record-breaking sale at the time.
He was 58 years old.
Source: Business Insider
Source: Fortune
Source: Curbed and Ranch Marketing Associates
Source: Curbed
Source: Bloomberg
Source: Fortune
Source: The New Yorker
Source: The Observer
Source: Star-Telegram
Source: WilliamsTrew
The modest, three-bedroom, two-bathroom home overlooks the Brazos River.
Source: Business Insider
Source: Business Insider
Source: Walton Family Foundation
Source: Walton Family Foundation
Source: Walton Family Foundation
Source: SEC filings
I shopped at Walmart in the Midwest and on the East Coast. Here are 7 surprising differences I noticed.
- I visited Walmart in Wisconsin and New Jersey to compare stores in the Midwest and the East Coast.
- Milk was less expensive in Wisconsin, but a dozen eggs cost the same at both locations.
- New Jersey's Walmart had a food hall startup, Wonder, founded by a former Walmart executive.
As a Midwesterner who moved to New York City a decade ago, I still find myself surprised by regional differences in national brands.
As part of an ongoing series comparing nationwide retailers in the Midwest and on the East Coast, I visited Walmart locations in Wisconsin and New Jersey to compare their prices, offerings, and store amenities.
First, I visited a 200,000-square-foot Walmart store in Manitowoc, Wisconsin.
The following week, I visited a Walmart in Teterboro, New Jersey, around 8 miles from Manhattan. Unions and politicians have long blocked Walmart stores from opening in New York City due to concerns about its potential impact on local businesses.
The 150,000-square-foot Teterboro store is one of 12 flagship Walmart stores in the country, offering technologies and amenities unavailable in all locations.
Here are the most surprising differences I noticed.
Wisconsin's state flag features a coat of arms and a badger flanked by a sailor and a yeoman.
New Jersey's flag depicts its state seal in the official state colors George Washington chose during the Revolutionary War: buff and Jersey blue.
"In almost all stores, a US and state flag are displayed near the storefront as a show of support to the communities the company serves," a Walmart spokesperson told Business Insider.
Wisconsin is known for its beer, and New Glarus Brewing's Spotted Cow is one of the state's most beloved brews.
The Teterboro Walmart had plenty of ginger beer, sparkling grape juice, and non-alcoholic cocktail mixes, but I was surprised it didn't sell any alcohol.
New Jersey's liquor laws dictate that only two locations of corporately owned supermarkets can sell beer, wine, and spirits in the state, NJ.com reported.
In Wisconsin, the only personal care products kept on locked shelves were sexual wellness items like condoms, emergency contraceptives, and pregnancy tests.
I noticed the same phenomenon when I compared Target stores in the Midwest and New York City. On the East Coast, more items were kept in locked cases to prevent theft.
A Walmart spokesperson told Business Insider that "some products are subject to additional security," determined "on a store-by-store basis."
In February, the government benefits resource website HelpAdvisor analyzed findings from the 2023 US Census Household Pulse Survey and determined that Wisconsin had the lowest average grocery costs out of any state.
Milk at New Jersey's Walmart costs 11.2% more than it did in Wisconsin.
Grocery prices often vary by state due to differences in labor costs, food distribution costs, and the overall cost of living.
"We're committed to meeting our customers' shopping needs wherever they shop with us and understand in-store pricing can differ due to regional operating costs, extensive supplier networks, strict regulatory compliance, and competition," a Walmart spokesperson said.
The grade-A eggs were also from Walmart's Great Value brand.
Styrofoam food service products have been banned in New Jersey since 2022, although egg cartons were exempt from the ban until earlier this year.
I was surprised that eggs cost the same at both locations even though they were packaged differently.
The store also stocked pellet guns and air rifles for small game hunting.
A Walmart spokesperson confirmed that outdoor sporting licenses are not offered at the Teterboro location, though they are available at other store locations in New Jersey.
The Teterboro store also didn't stock any guns other than toys and water guns.
The Walmart store in Manitowoc featured a bakery and deli. It also sold packaged salads and take-and-bake pizzas.
Lore previously served as Walmart's president of e-commerce. His startup, Wonder, offers dine-in, delivery, and takeout meals from restaurants by celebrity and Michelin-star chefs.
Teterboro is the third Walmart store to open a Wonder location. The others are at Walmart stores in Quakertown, Pennsylvania, and Ledgewood, New Jersey.
Wonder has continued to grow, acquiring the meal-kit company Blue Apron for $103 million in 2023 and GrubHub for $650 million in November.
I tried Ina Garten's and Martha Stewart's latke recipes, and Garten's buttery potato pancakes won me over
- I made both Ina Garten's and Martha Stewart's latke recipes to see which one I liked better.
- I preferred Garten's recipe — the simple ingredients and butter gave them a lighter flavor.
- Stewart's recipe with oil results in a more classic latke, but they were harder to flip.
Ina Garten and Martha Stewart are both known for their delicious recipes. But whose latkes are the tastiest?
As someone who has grown up celebrating Hanukkah, I've eaten my fair share of the holiday's traditional fried potato pancakes. I was curious to see how two of my favorite celebrity chefs have made latkes their own.
You can read Ina Garten's full latke recipe here and Martha Stewart's full recipe here.
I taste-tested both recipes. Here's how they turned out.
The recipe lists potatoes, an egg, flour, salt, and pepper. I was surprised to find that the recipe called for frying the latkes in clarified butter instead of oil. Eating foods fried in oil is part of Hanukkah tradition, so I was a bit skeptical about this change.
I managed to cut myself almost immediately. Grate with caution.
The resulting batter had the consistency of oatmeal.
The recipe includes instructions for how to make clarified butter. You can also just buy ghee at a grocery store and skip this step.
It reminded me of skimming the fat off the top of chicken soup. It was easy, but took extra time waiting for the solids to settle.
Garten's recipe instructs using a tablespoon of the potato mixture for each latke.
I also loved that frying the latkes in butter didn't make my entire apartment and person smell like oil. It's a strong scent that tends to linger. These just smelled mildly like melted butter, which was amazing.
Because there weren't any other added ingredients to the batter, the potato flavor shone through and the buttery crust was delicious.
It didn't have the oily taste of a traditional latke, but I actually preferred the milder taste of butter.
Stewart's recipe involved twice the amount of potatoes and eggs that were in Garten's, as well as additions like grated onion and beer.
Stewart's recipe says to reserve this potato juice, let the milky starch sink to the bottom, and pour off the liquid — similar to the clarified butter I made for Garten's recipe.
Grated onions are standard in latke recipes — beer, not as much. I was curious to see how it would affect the flavor and texture.
The larger latkes took much longer to fry than Garten's, and they were a little more unruly to flip. I'm still trying to get a resulting oil splash out of my favorite jeans.
I could already tell that these latkes were going to be the more traditional of the two.
I couldn't taste the beer, but the grated onion and the crispy, oily goodness created a sharper flavor that screamed Hanukkah to me.
Even though they're not fried in oil — which is kind of the point of eating them on this holiday — I enjoyed Garten's latkes more because they were easier and faster to make, and they had a mild, buttery flavor that I loved. But Stewart's recipe is perfect for traditionalists.
The best illustrations and photos from Business Insider in 2024.
Business Insider's creative team covered an array of projects this year. We brought our stories to life by incorporating animations, crafting bespoke multimedia experiences for our biggest stories, producing and commissioning hundreds of illustrations, and working with photographers around the globe.
Our visuals captured a wide range of topics, from looking into illegal lockouts in major US cities to Ozempic Scams.
We hired nearly 250 talented freelancers who helped bring our most compelling stories to life, producing over 1,500 pieces of custom art that enhanced our storytelling.
Here are some of our favorite visual creations from 2024.
For God, for country, for rain
Photos by Jett Lara
Why we don't exercise
Illustration by Timo Lenzen
Locked out
Illustration by Andrei Cojocaru, Design and Development by Rebecca Zisser, Isabel Fernandez-Pujol, Randy Yeip, and Annie Fu, Photos by Bridget Bennett, Callaghan O'Hare, Alyssa Pointer, Abel Uribe
The risky allure of WiFi Money
Illustrations by Brandon Celi
Lunar New Year traditions through the lens of three photographers
Photos by Caroline Xia, Ramona Jingru Wang, and Sam Lee
The plight of big sisters
Illustration by Gracia Lam
Albums are too damn long
Illustration by Tyler Le
Want to make money as a pop star? Dream on.
Illustrations by Chris Burnett
The American dream is shrinking
Illustration by Javier Jaén
America is facing a 'fringe friend' crisis
Illustration by Seba Cestaro
'Civilizations rise and fall'
Illustration by Hokyoung Kim
Gen Z's new status symbol
Illustration by Pablo Declan
Joseph Stiglitz on why America's appetite for Trump endures
Photos by Dina Litovsky
The Big Dumb Economic Lie of 2024
Illustration by Alyssa Powell
Scared your partner is cheating? Strangers on the internet are here to help — for a fee
Illustration by Natalie Ammari
Iran will pay for gender-transition surgery, but it comes at a cost — your dignity
Illustration by Ibrahim Rayintakath
New York City's new Gilded Age
Illustration by Carl Godfrey
The pot farm massacre
Photos by Mike Simmons
From ALICEs to DINKs
Illustrations by Jimmy Simpson
The best albums of 2024
Illustration by Natalie Ammari
A founding father of Utah's VC industry is stepping back as accusations of sexual harassment surface
Illustration by Deena So'Oteh
The death of the nuclear family
Illustration by Mark Harris
The online minefield of Ozempic knock-offs
Illustration by Jenny Chang-Rodriguez
To the manor shorn
Photos by Astrid Landon
Through the roof
Illustration by Alex Castro
The mismeasure of America
Illustration by Chris Gash
The rise of the job-search bots
Illustrations by Hugo Herrera
The world's meanest app
Illustration by Alvaro Dominguez
It's gearing up to be a hot travel debt summer for Gen Z and millennials
Illustration by Rebecca Zisser
Hot girls love book clubs
Illustration by Natalia Agatte
What an extra $500 to $1,000 a month did for 8 families
Design and Development by Kim Nguyen, Rebecca Zisser, Isabel Fernandez-Pujol, Photos by Jovelle Tamayo, Tim Evans, Helynn Ospina, Andre Chung, Brittany Greeson, Libby March
'No CCP in USA!'
Illustrations by Matt Harrison Clough
Drake Bell knows life is not a Disney movie
Photos by Ana Topoleanu
AI Power List 2024
Illustration by Karan Singh
Soup to nuts
Illustrations by Tyler Le
The professors turned porn stars
Photos by Simone Lueck
Inside the Billionaire Bunker
Illustration by Saratta Chuengsatiansup
The poisoned chalice of restaurant popularity
Illustration by Valentin Tkach
Gen Z's fading dream
Illustration by Abanti Chowdhury
China's massive stimulus misfire
Illustration by Alyssa Powell
Rob McElhenney is betting on himself
Photos by Sheryl Nields
The hidden costs of traveling while gay
Illustration by Derek Abella
The cursed inheritance
Illustrations by Nate Sweitzer
Steam loops vs. doom loops
Illustration by Sam Green
This Ramadan, queer and transgender Muslims made their own community
Photos by Ramie Ahmed
The fitness fad graveyard
Illustration by Jenny Chang-Rodriguez
Inside Microsoft's struggles with Copilot
Illustration by Chelsea Jia Feng
In celebration of Black History Month
Illustration by Loveis Wise
Why so many Americans hate their jobs
Illustration by Ricardo Tomás
The new rule of homebuying
Illustration by Sebastian König
Behind the data center boom
Illustration by Arif Qazi
MDMA therapy could be legal by summer. Why are so many advocates sounding the alarm?
Illustration by Richard A. Chance
Lunden and Olivia Stallings are TikTok's lesbian power couple. Straight people love them; queer people aren't so sure.
Photos by Kendrick Brinson
Young Chinese are looking for dupes and cheaper substitutes for everything from Hermès to travel
Illustration by Chelsea Jia Feng
The plight of the girlboss
Illustrations by Kiersten Essenpreis
America's absurd war on 'organized retail crime'
Illustration by Tara Anand
The war within Gen Z
Illustration by Tommy Parker
Priced out of America
Illustration by Juanjo Gasull
S'more! S'more!
Illustrations by Liam Eisenberg
My brain on Ozempic
Photos by David Vades Joseph
Elon Musk is fighting wars on a lot of fronts right now
Illustration by Rebecca Zisser
A trainer-heiress power couple created the fitness juggernaut Pvolve. Then came a divorce, an arrest, and Jennifer Aniston.
Illustration by Christian Northeast
The United States of Automobiles
Illustrations by Pete Ryan, Design & Development by Kim Nguyen and Randy Yeip
'Trump is going to win'
Photos by Jordan Vonderhaar
For Gen Alpha, learning to read is becoming a privilege
Illustration by Keith Negley, Photos by Momo Takahashi and Alex Welsh
My breakup with ambition
Illustration by Sophi Gullbrants
The gutting of the Eighth Amendment
Illustration by Matt Rota, Design & Development by Randy Yeip, Kim Nguyen, Dan DeLorenzo, Rebecca Zisser, and Isabel Fernandez-Pujol
6 Celebrity Outfits We Loved in 2024: Kate Middleton’s Coat, Jennifer Garner’s Crossbody Bag, and More
Decart nabs $32M at $500M+ valuation to build AI tech and ‘open world’ apps
A young startup that emerged from stealth less than two months ago with big-name backers and bigger ambitions is returning to the spotlight. Decart is building what its CEO and co-founder Dean Leitersdorf (pictured above, right) describes as “a fully vertically integrated AI research lab,” alongside enterprise and consumer products based on the lab’s work. […]
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The 'Sabrina the Teenage Witch' star shares her three sons with husband Mar…
The list of major companies requiring employees to return to the office, from The Washington Post to Amazon
- Many major companies are requiring employees to return to the office full or part-time.
- Business Insider compiled a running list of the companies calling employees back.
- The list includes companies like Starbucks, Amazon, and BlackRock.
In September, Amazon mandated corporate workers return to the office five days a week beginning January 2.
In December, Business Insider first reported that AT&T is following suit and expecting employees to be in the office 40 hours a week starting in the new year.
The two business giants are just one of the many companies calling their employees back to the office following the pandemic as COVID-19 restrictions have eased.
The Washington Post, which is owned by Amazon founder Jeff Bezos, told employees this week they would be required to return to the office five days a week, according to a memo obtained by Business Insider.
Other major employers, including JPMorgan and Goldman Sachs, have also abandoned the hybrid attendance policy they adopted during the pandemic and instead implemented full return-to-office mandates.
Several executives and leaders have said they believe productivity increases when workers are in the office together, while others hope to increase in-person collaboration. Even some CEOs who previously praised the flexibility of remote work have started backpedaling, pressuring workers to comply with RTO mandates with threats to track attendance or even fire employees who don't comply.
Here's a list, in alphabetical order, of major companies requiring employees to return to offices. Business Insider will update this list regularly.
Amazon
CEO Andy Jassy wrote in a September 16 memo that Amazon would be pulling the plug on remote work starting next year.
"We've decided that we're going to return to being in the office the way we were before the onset of COVID," Jassy said. "When we look back over the last five years, we continue to believe that the advantages of being together in the office are significant."
The CEO cited easier employee collaboration and connection and said in-person work would strengthen the company's culture, echoing his February 2023 memo, which mandated employees spend at least three days a week in the office.
Not everyone agrees. Some Amazon employees have taken to an internal Slack channel to criticize the new RTO policy, Business Insider's Ashley Stewart first reported, with one staffer writing that it is "significantly more strict and out of its mind" than pre-Covid operations.
"This is not 'going back' to how it was before," they wrote. "It's just going backwards."
The critical reaction is reminiscent of employees' response to last year's surprise return-to-office rule. Thousands of Amazon workers joined a Slack channel to share their thoughts, with some even organizing to file a petition against the change.
Apple
In August 2022, Apple's senior leaders told workers they had to return to the office at least three days a week after previously requiring two days a week. CEO Tim Cook said the decision was meant to restore "in-person collaboration." Some employees fought back and issued a petition shortly after the announcement, arguing that staffers can do "exceptional work" from home.
Despite the pushback, Apple's hybrid work program launched the following month and is still in place.
AT&T
AT&T confirmed to Business Insider that it's requiring all office employees to work on-site five days a week starting in January.
The change follows about a year of AT&T accommodating a hybrid schedule in its widely publicized office push.
"The majority of our employees and leaders never stopped working on location for the full work week — including during the pandemic," a spokesperson for the telecom giant told BI.
AT&T told BI it's updating its facilities amid the policy change.
"As we continue to evolve our model, we are enhancing our facilities and workspaces, adapting our benefits programs, and incorporating best practices to ensure our employees are best equipped to serve our customers," the spokesperson added.
BlackRock
Last year, BlackRock mandated employees return to the office four days a week. The investment firm, which is headquartered in New York City, intended to bring employees into its then newly leased office space — which spans 1 million square feet across 15 floors, according to Hudson Yards.
In a May 2023 memo sent by the company's COO, Rob Goldstein, and the head of human resources, Caroline Heller, the execs wrote: "Career development happens in teaching moments between team members, and it is accelerated during market-moving moments, when we step up and get into the mix. All of this requires us to be together in the office."
Additionally, the memo notified staffers that the firm is giving them the opportunity to work remotely for two weeks during a time period that is relevant in their country, in an effort to offer "seasonal flexibility."
Chipotle
The fast-food chain announced last summer that corporate workers work in the office four days a week, Bloomberg reported. Chipotle had previously required workers to show up three days a week, according to the report.
Citigroup
Citigroup asked its 600 US workers, who were previously eligible to work remotely, to return to the office full-time, Bloomberg reported. In a memo released by the investment firm in May, the majority of staff are reportedly still able to work a hybrid schedule, with up to two days a week outside the office.
HSBC Holding Plc and Barclays Plc also followed suit, mandating workers to come into the office five days a week, according to the report.
Vaccinated Citigroup employees across the US were asked to return to the office for at least two days a week in March 2022, an internal memo obtained by Reuters said.
Dell
Dell told its sales staff to return to the office five days a week starting on September 30. Previously, the company let US employees pick between working remotely or following a hybrid schedule with about three days a week in the office.
September's sales-team mandate came with just a few days' notice, sending employees with kids into a hurry to find childcare, Business Insider reported.
Disney
In a January 2023 memo obtained by Business Insider, CEO Bob Iger told workers that starting that March, any Disney staff member working "in a hybrid fashion" would need to return to Disney's offices four days a week.
In response, over 2,300 employees signed a petition asking Iger to reconsider the mandate.
"This policy will slow, or even reverse, our post-COVID recovery and growth by creating critical resource shortages and causing irreplaceable institutional knowledge loss," signees wrote, according to The Washington Post.
Goldman Sachs
In March 2022, CEO David Solomon told Fortune that the company was asking employees to return to the office five days a week. Seven months later, he told CNBC that about 65% of staffers were working in the office.
However, some staff have failed to follow the policy a year into its implementation, causing senior managers to become frustrated and Goldman Sachs to further crack down on employees to return to the office full-time.
In March 2022, Google employees in the San Francisco Bay Area and "several other US locations" were told to return to the office for at least three days a week starting the following month.
Last year, however, the company tightened RTO expectations, telling staff in an email that office attendance would factor into their performance reviews.
Google's Chief People Officer Fiona Cicconi told workers in the memo that requests to work remotely full time will now be considered "by exception only."
Some employees expressed feeling "frustrated" with the new policy. One staffer previously told Business Insider, "We don't like being micromanaged like school kids."
IBM
IBM has made its feelings on in-person work strictly clear — telling managers to either come into offices or get out.
The company asked all its US managers to report to an office or client location at least three days a week, according to a January memo viewed by Bloomberg.
A source told the outlet that staff would have to live within 50 miles of an IBM office or client location. The memo reportedly told employees they had until August to complete their relocation arrangements, and those who were unable to comply with the new policy must "separate from IBM."
CEO Arvind Krishna previously told the news outlet that employees' careers could suffer if they work from home. He said that although he wasn't forcing his own staffers back to the office, he thought remote workers may struggle to get promotions.
JPMorgan
In April 2023, JPMorgan announced to employees in a memo that all managing directors must work in the office five days a week. The memo also reminded other workers of the current policy of working in-person a minimum of three days a week.
Despite some pushback from employees, CEO Jamie Dimon doubled down on the policy, saying disgruntled workers can choose to go elsewhere.
"I completely understand why someone doesn't want to commute an hour and a half every day, totally got it," he told The Economist. "Doesn't mean they have to have a job here either."
The company has also been collecting data on staff activity, including tracking attendance.
Meta
Meta updated its remote work policies in September 2023, requiring employees to head into the office three days a week.
It had also stopped offering remote work in new job listings. People familiar with the company previously told BI that hiring managers could no longer post new jobs that list the work location as "remote" or outside of an existing office.
The company doubled down on its RTO efforts in June of this year, telling workers that their attendance would be tracked daily and failure to comply could lead to termination.
However, some employees returning to the office said they were met with a lack of space and privacy, with one worker calling the mandate "a mess."
Redfin
In April last year, real estate company Redfin announced an updated return-to-office policy via a memo from CEO Glenn Kelman.
The memo noted that starting July 2023, Redfin would require "headquarters employees" who live within 20 miles of the company's Seattle, San Francisco, and Frisco offices to work from the office for a full day on Tuesdays and Wednesdays.
Those who live beyond the 20-mile radius are required to visit the office in-person once a quarter for a day or more of meetings, the company said.
In order to hold employees accountable, the memo included a "no-exceptions" section, reading that "to determine your distance from an office, we'll use Google Maps, with the distance from your home address measured in miles driven over roads by car."
Salesforce
Salesforce told employees in an internal memo seen by The San Francisco Standard that the majority of workers have to be in an office four to five days a week as of October 1.
The new policy is mandated for select staff in sales, workplace services, data center engineering, and on-site support technicians, according to the memo.
Early last year, Salesforce CEO Marc Benioff revised the company's annual strategic plan, including return-to-office mandates, according to a draft shared in an internal Slack message viewed by Business Insider.
The updated draft return-to-office policy required nonremote employees to work three days a week in the office and employees in "non-remote" and "customer-facing" roles to work four days a week. Engineers must work from the office 10 days per quarter, down from 20 in the initial draft, which was updated based on employee feedback.
Snap
Snap implemented a new mandate in September 2023, requiring employees to work in an office at least four days a week. The change represented a shift from the company's former "remote first" policy, which allowed employees to work from home or elsewhere.
Employees previously told BI that some managers told them the company is able to track workers' WiFi connections to see who is complying.
Starbucks
In a January 2023 memo to corporate staffers, then-CEO Howard Schultz said employees within commuting distance would be required to return to the office at least three days a week.
Schultz said some staff had failed to "meet their minimum promise of one day a week" and also pointed out that Starbucks baristas didn't have the "privilege" of working from home. The executive had previously said he "pleaded" with workers to come back to the office.
Starbucks employees responded by signing an open letter protesting the company's return-to-office mandate.
In September, former Chipotle CEO Brian Niccol took over as CEO of the coffee chain.
In October, the company threatened to fire staff if they did not comply with the RTO policy, Bloomberg first reported, citing an internal memo.
Beginning in January, the company plans to initiate a "standardized process" to hold workers accountable to the hybrid schedule at the team level, where consequences will cover "up to, and including, separation," according to the email obtained by Bloomberg.
Employees, however, may request exemptions due to physical or mental medical reasons.
Tesla
In June 2022, Tesla employees were notified of a mandatory return-to-office policy.
The email from Elon Musk included wording such as "If you don't show up, we will assume you have resigned," and noted that everyone at Tesla must work from the office at least 40 hours a week.
Musk, who has called remote work "morally wrong," nodded to his frequent presence at Tesla factories as the reason for the business' success. "If I had not done that, Tesla would long ago have gone bankrupt," he wrote in the email.
Ubisoft
In September, Ubisoft, the France-based maker of the popular "Assassin's Creed" and "Far Cry" video game series, ordered its staff worldwide to return to the office three days a week.
French workers at the video game maker went on strike on October 15 over the RTO mandate.
X
After buying X, formerly Twitter, in 2022, Musk told employees that not showing up to an office when they're able to was the same as a resignation.
Musk also told staffers in an email that remote work was no longer allowed and that employees were expected to be in the office for at least 40 hours a week unless given explicit approval to work elsewhere.
In 2023, X, then Twitter, National Labor Relations Board filed a formal complaint saying that X had illegally fired an employee who complained about Musk's RTO policy.
The complaint said that Yao Yue, a principal software engineer, criticized the mandate, tweeting, "don't resign, let him fire you." She also posted, "don't be fired. Seriously" in a company Slack channel.
Yue was then fired five days later and told it was due to violating an unspecified company policy.
Uber
In a memo obtained by Business Insider, CEO Dara Khosrowshahi told employees that beginning in April 2022, Uber staffers in 35 of the company's locations were required to return to the office at least half the time. He added that on other days, staffers were allowed to work remotely and that some could be entirely remote if they got clearance from their managers.
CEO Dara Khosrowshahi recently said remote work took away some of Uber's "most frequent customers," adding that "there is an audience who kind of stopped using us as frequently as they used to."
Walmart
Along with slashing hundreds of jobs, Walmart also asked previously remote employees in the US to move to offices.
Staffers located in smaller offices in Dallas, Atlanta, and Toronto are additionally being directed to the company's central hubs, including its headquarters in Arkansas or New Jersey, The Wall Street Journal reported.
The retail giant will still permit hybrid schedules as long as workers come in-person most of the time, according to the outlet.
The Washington Post
William Lewis, CEO and publisher of The Washington Post, told staffers in early November that they would be required to return to the office five days a week, according to a memo obtained by BI.
"I want that great office energy for us every day," Lewis wrote, referring to the energy in the office during election week. "I am reliably informed that is how it used to be here before Covid, and it's important we get this back."
All employees were expected to return to the office by June 2, 2025, while managers were expected to return by February 3, 2025.
After starting remote work in 2020, the Post previously required employees to return to the office three days a week in early 2022.
The announcement at the Post came shortly after Amazon's return-to-office mandate. The Post is owned by Jeff Bezos, Amazon founder and executive chairman.
Zoom
Zoom, the darling of remote work, said in 2022 that less than 2% of staffers work in person full time. However, last year, the video-calling company asked employees to return to the office.
Workers living within 50 miles of one of its offices were mandated to work there at least two days a week.
"We believe that a structured hybrid approach – meaning employees that live near an office need to be onsite two days a week to interact with their teams – is most effective for Zoom," a spokesperson previously said in a statement. "As a company, we are in a better position to use our own technologies, continue to innovate, and support our global customers."
I used a bot to do my Christmas shopping. It quickly got weird.
Stumped on what to get my mom for Christmas this year, I turned, desperately, to Perplexity AI's chatbot. In response to my initial broad question: "What should I get my mom for Christmas?," the robo-elf gave me links to several gift guides published on sites including Target and Country Living. Then the chatbot suggested generic favorites like a Stanley mug and a foot massager. But as I scrolled, it also dropped links directly to more esoteric gifts, including a mug with Donald Trump on it. "You are a really, really great mom," the mug read. "Other moms? Losers, total disasters." I hadn't given Perplexity any indication of political ideology among my family, but the bot seemed to think sipping from Trump's visage every morning was a gift any mother would love. Then it suggested I make a jar and stuff it with memories I've written down. A cute idea, but I did let Perplexity know that I'm in my 30s — I don't think the made-at-home gift for mom is going to cut it.
'Tis the season to scramble and buy tons of stuff people don't need or really even want. At least that's how it can feel when trying to come up with gifts for family members who have everything already. Money has been forked over for restaurant gift cards that collect dust or slippers and scarves that pile up; trendy gadgets are often relegated to junk drawers by March. As artificial intelligence becomes more integrated into online shopping, this whole process should get easier — if AI can come to understand the art behind giving a good gift. Shopping has become one of Perplexity's top search categories in the US, particularly around the holidays, Sara Platnick, a spokesperson for Perplexity, tells me. While Platnick didn't comment directly on individual gift suggestions Perplexity's chatbots makes, she tells me that product listings provided in responses are determined by "ratings and its relevance to a user's request."
There are chatbots to consult for advice this holiday season, like Perplexity and ChatGPT, but AI is increasingly seeping into the entire shopping experience. From customer-service chatbots handling online shopping woes to ads serving recommendations that follow you across the web, AI's presence has ramped up alongside the explosion of interest in generative AI. Earlier this year, Walmart unveiled generative-AI-powered search updates that allow people to search for things like "football watch party" instead of looking for items like chips and salsa individually; Google can put clothes on virtual models in a range of sizes to give buyers a better idea of how they'll look. In a world with more options than ever, there's more help from AI, acting as robo-elves in a way — omnipresent and sometimes invisible as you shop across the web.
For the indecisive shopper, AI may be a silver bullet to choosing from hundreds of sweaters to buy, plucking the best one from obscurity and putting an end to endless scrolling — or it might help to serve up so many targeted ads that it leads people to overconsume.
AI can help people discover new items they may never have known to buy online, but it can't replace that intuition we have when we find the perfect thing for a loved one.
Either way, AI has been completely changing the e-commerce game. "It allows a company to be who the customer wants it to be," says Hala Nelson, a professor of mathematics at James Madison University. "You cannot hire thousands of human assistants to assist each customer, but you can deploy thousands of AI assistants." Specialization comes from using third-party data to track activity and preferences across the web. In a way, that's the personalized level of service high-end stores have always provided to elite shoppers. Now, instead of a consultation, the expertise is built on surveillance.
Companies also use AI to forecast shopping trends and manage inventory, which can help them prepare and keep items in stock for those last-minute shoppers. Merchants are constantly looking for AI to get them more — to bring more eyes to their websites, to get people to add more items to their carts, and ultimately to actually check out and empty their carts. In October and early November, digital retailers using AI tech and agents increased the average value of an order by 7% when compared to sites that did not employ the technology, according to Salesforce data. The company predicted AI and shopping agents to influence 19% of orders during the week of cyber deals around Thanksgiving. And AI can help "level the playing field for small businesses," says Adam Nathan, the founder and CEO of Blaze, an AI marketing tool for small businesses and entrepreneurs.
"They don't want to necessarily be Amazon, Apple, or Nike, they just want to be the No. 1 provider of their service or product in their local community," Nathan says. "They're not worried about AI taking their job — they're worried about a competitor using AI. They see it as basically a way to get ahead."
AI early adopters in the e-commerce space benefited last holiday season, but the tech has become even more common this year, says Guillaume Luccisano, the founder and CEO of Yuma AI, a company that automates customer service for sellers that use Shopify. Some merchants that used Yuma AI during the Black Friday shopping craze automated more than 60% of their customer-support tickets, he says. While some people lament having to deal with a bot instead of a person, Luccisano says the tech is getting better, and people are mostly concerned about whether their problem is getting solved, not whether the email came from a real person or generative AI.
After my ordeal with Perplexity, I turned to see how ChatGPT would fare in helping me find gifts for the rest of my family. For my 11-year-old cousin, it suggested a Fitbit or smartwatch for kids to help her "stay active." A watch that tracks activity isn't something I feel comfortable giving a preteen, so I provided some more details. I told ChatGPT she loved the "Twilight" series, so it suggested a T-shirt with the Cullen family crest and a "Twilight"-themed journal to write fan fiction. It told me I could likely find these items on Etsy but it didn't give me direct links. (As her cool millennial cousin who has lived to tell of my own "Twilight" phase in 2007, I did end up buying a makeup bag from Etsy with a movie scene printed on it.) I also asked ChatGPT for suggestions for my 85-year-old grandpa, and it came up with information about electronic picture frames — but the bulk of our family photos are stuffed in albums and shoeboxes in his closet and not easily digitized.
I could navigate this list because these are deep contextual things that I know about my family members, something AI doesn't know yet. Many of the best gifts I've ever received are from friends and family members who stumbled upon something they knew I would love — a vinyl record tucked in a bin or a print from an independent artist on display at a craft show. AI can play a role in helping people discover new items they may never have known to buy online, but it can't replace that intuition we have when we find the perfect thing for a loved one. "We're still really wrestling with: How accurate is it? How much of a black box is it?" says Koen Pauwels, a professor of marketing at Northeastern University. "Humans are way better still in getting cues from their environment and knowing the context." If you want to give a gift that's really a hit, it looks like you'll still have to give the AI elves a helping hand.
Amanda Hoover is a senior correspondent at Business Insider covering the tech industry. She writes about the biggest tech companies and trends.
Walmart is testing body cameras for some front-line employees in Texas
- Walmart is testing out body-cams for store employees in one market in Texas.
- A spokesperson said the goal of the pilot is to improve worker safety and evaluate the results.
- Earlier this year, Axon introduced a line of cameras designed for retail and healthcare workers.
Walmart shoppers in Texas may want to think twice before losing their cool with a store employee — the interaction could be captured from an up-close-and-personal camera angle.
The retail giant is testing body-cams for store employees in the Dallas area. A Walmart spokesperson told Business Insider the goal of the pilot is to improve worker safety and evaluate the results before making long-term decisions about a wider rollout.
"While we don't talk about the specifics of our security measures, we are always looking at new and innovative technology used across the retail industry," the spokesperson said.
One shopper told CNBC they saw a receipt-checker in Denton, Texas, wearing a yellow-and-black camera earlier this month, and an image of a rack of 16 similarly colored cameras was posted last month to the r/Walmart forum on Reddit.
A Walmart-branded poster in the image instructs users in ways to wear the camera, how to stop and start recording an event, and a reminder to remove the camera when visiting break rooms or restrooms.
The charging station for the cameras is marked with the Axon brand, which is most widely known for supplying body cameras for law enforcement officers. Axon declined to comment.
Earlier this year, Axom introduced a line of cameras designed for retail and healthcare workers, which look similar to the ones in the Reddit image.
In a survey, Axon found nearly half of retail workers said they had seen or been a victim of physical or verbal violence while on the job. Of those, most surveyed said they had experienced multiple incidents.
The company said one retailer who used the cameras in an early trial saw the number of incidents cut in half, and another found the cameras to be highly effective at de-escalating confrontations.
Over the summer, TJ Maxx equipped store associates with body cameras as a method to deter crime.
"We hope that these body cameras will help us de-escalate incidents, deter crime, and demonstrate to our Associates and customers that we take safety in our stores seriously," a spokesperson said at the time.
If you are a Walmart worker who wants to share your perspective, please contact Dominick via email or text/call/Signal at 646.768.4750. Responses will be kept confidential, and Business Insider strongly recommends using a personal email and a non-work device when reaching out
No ugly Christmas sweaters here
Buying a TV in 2025? Expect lower prices, more ads, and an OS war.
If you're looking to buy a TV in 2025, you may be disappointed by the types of advancements TV brands will be prioritizing in the new year. While there's an audience of enthusiasts interested in developments in tech like OLED, QDEL, and Micro LED, plus other features like transparency and improved audio, that doesn't appear to be what the industry is focused on.
Today's TV selection has a serious dependency on advertisements and user tracking. In 2025, we expect competition in the TV industry to center around TV operating systems (OSes) and TVs' ability to deliver more relevant advertisements to viewers.
That yields a complicated question for shoppers: Are you willing to share your data with retail conglomerates and ad giants to save money on a TV?
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The Waltons are once again the world's wealthiest family, beating out Gulf royalty and fashion dynasties
- The Waltons have reclaimed the title of the world's wealthiest family
- The Walmart family fortune has grown by 66% since last year to a record $432 billion.
- Jim, Rob, Alice, and the other Waltons are richer than the royal families of Abu Dhabi and Qatar.
The Waltons are once again the world's wealthiest family, ranking ahead of Gulf royalty, luxury fashion houses, and industrial dynasties.
The heirs to the Walmart fortune have grown their wealth by 66% since last year to a record $432 billion as of December 5, meaning they've regained the No.1 spot on Bloomberg's annual list of the world's richest families.
That wealth figure exceeds the market value of some of America's biggest companies including Home Depot ($412 billion), Procter & Gamble ($402 billion), and Netflix ($396 billion).
Abu Dhabi's ruling family, the Al Nahyans, topped the ranking last year with an estimated $305 billion fortune that dwarfed the Waltons' $260 billion. The two clans switched places this year with the Al Nahyans now worth $324 billion, more than $100 billion less than the Waltons.
Qatar's ruling dynasty, the Al Thanis, placed third this year with $173 billion to their name. France's Hermès family, which includes the Birkin maker's artistic director and executive chairman, landed in fourth with $171 billion. Rounding out the top five were the Kochs, the legendary US industrialists worth an estimated $149 billion.
The richest families on the planet also include Saudi Arabia's rulers, candy dynasties Mars and Ferrero, and the Wertheimer family behind Chanel.
Family fortunes
Walmart founder Sam Walton's three surviving children — Jim, Rob, and Alice — have each grown about $43 billion richer this year, per the Bloomberg Billionaires Index.
The trio joined the $100 billion club in September and ranked among the 15 richest people on the planet as of December 12 with north of $112 billion to each of their names.
Lukas and Christy Walton, the son and widow of Sam's late son, John T. Walton, also feature on Bloomberg's rich list with net worths of about $40 billion and $18 billion each.
The five Waltons' combined fortune has ballooned by more than $150 billion this year, representing a big chunk of the 25 richest families' total wealth gain of $407 billion.
The Walton family's wealth bump has been fueled by a roughly 80% surge in the retailer's stock price this year. Sam Walton gave each of his four children a 20% stake in the family enterprise early on, and his three surviving kids each own upward of 11% of Walmart — now a company valued north of $750 billion — through a family trust. They've also raked in more than $15 billion from stock sales and dividends over the years, Bloomberg says.
AI helps ID paint chemistry of Berlin Wall murals
The fall of the Berlin Wall in November 1989 was a seminal moment in 20th century history, paving the way for German reunification. Many segments, both large and small, were preserved for posterity—including portions covered in graffiti or murals. A team of Italian scientists used a combination of spectroscopic analysis and machine learning to study paint chips from wall fragments to learn more about the chemistry of the paints and pigments used, according to a new paper published in the Journal of the American Chemical Society.
There has been increased attention in recent years to preserving street art, which is vulnerable both to degradation over time as well as deliberate vandalism. For instance, in 2021, Italian chemists figured out how to use hydrogels to remove added graffiti from vandalized murals in Florence. (Over-painting by vandals is so chemically similar to the original painting underneath that it is difficult to selectively remove just the over-painting without damaging the original.) Unlike most classic masterpieces of the past, created with paints designed to last centuries, street art is more ephemeral in nature, using materials that lack such longevity.
In many cases, like the Berlin Wall, the painters didn't bother to document the specific materials they used, their application techniques, or other useful information that conservators could use to restore or conserve street art. Modern painting materials are also much more complex, and manufacturers typically do not report specific information on the composition of those materials.