Allen & Gerritsen (A&G) has launched a customer experience technology agency, CeCo Digital, to help marketers keep and grow loyal customers beyond the sale. The agency has tapped Bain partner Raj Heda to lead the new spinoff. CeCo Digital aims to provide marketers with integrated systems across communications, customer experience, and loyalty. The agency will...

On the day of the release of ChatGPT 4.0, OpenAI CEO Sam Altman tweeted "her"--a reference to the 2013 science fiction film in which an AI chatbot named Samantha, voiced by Scarlett Johansson, develops an intimate relationship with her human user. The tweet called attention to a new feature for the product: voice mode, allowing...