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Turning Uncertainty Into Opportunity With Deloitte’s Deb Golden

Innovation isn't just about speed--it's about direction. As U.S. chief innovation officer at Deloitte, Deb Golden is redefining how businesses approach transformation, from embracing AI responsibly to dismantling outdated systems that hold them back. In this episode of The Speed of Culture podcast, she shares why speed without strategy leads to chaos, how businesses can...

Tuesday, Feb. 25 Evening Cable News Ratings: The ReidOut’s Replacement Draws Over a Million Viewers

Fox News' two top-performing programs shared the spoils on Tuesday. The Five won the total viewer battle, while Jesse Watters Primetime finished first in the Adults 25-54 demo. Over at MSNBC, the 7 p.m. slot vacated by Joy Reid was temporarily rebranded as MSNBC Prime. The first episode was anchored by Michael Steele and was...

Mark Read Looks to GroupM to Revive WPP’s Growth

WPP disappointed the market with weaker-than-expected earnings results for Q4 and 2024. For the former, revenue less pass-through costs declined 2.3%, while the latter declined 1% on a like-for-like basis. The outlook for 2025 is flat to minus 2%, sending the ad giant's shares tumbling in early morning trading on Thursday. WPP's results stand in...

Why Peppa Pig’s Mummy Announced Pregnancy on Kylie Kelce’s NGL Podcast

Mummy Pig is announcing a pregnancy, and Kylie Kelce is the perfect host to Peppa her with questions. Today, Kelce's Not Gonna Lie (NGL) podcast and her team at Wave Sports & Entertainment joined with Hasbro to announce that Mummy Pig, Peppa Pig's mom from the British animated franchise, is pregnant. "Baby No. 3 is...

NBCUniversal Launches SNL Arcade Experience

The SNL50 anniversary special may be over, but NBCUniversal wants fans to continue celebrating. Today, the company announced that it has partnered with Comcast, Cox, and Verizon to launch an SNL Arcade experience, which was created by Exponential Entertainment and includes three trivia quizzes for fans to test their knowledge of the sketch comedy show....

Visa’s Cinematic Oscars Ad Sees the Award-Winning Potential in Everyone

We may not feel much about our monetary transactions, let alone be moved by the technology that enables them. But Visa wants to change that with its new global campaign debuting during the Academy Awards. This is the first work from Visa's new agency partner Anomaly after the financial brand parted ways with Wieden+Kennedy earlier...

Gap’s Comeback Continues With a Feel-Good Dance Ad Starring Parker Posey

The Gap, aiming to recapture the cool factor of its 1990s and early 2000s heyday, has enlisted a fellow '90s icon for its latest campaign: actress Parker Posey. Posey, known for her roles in '90s independent films like Dazed and Confused, Kicking and Screaming, and Party Girl, is experiencing her own return to the spotlight...

Paramount Cites Trump as It Rolls Back DEI Initiatives

Amid its pending $8 billion merger with Skydance Media, Paramount becomes the latest media company to roll back DEI initiatives. In a Wednesday memo to staff seen by ADWEEK, co-CEOs George Cheeks, Chris McCarthy, and Brian Robbins noted that the Trump Administration's mandates require "changes in the way the company approaches inclusion moving forward." Among...

How Lay’s Pulled Off Miami and Barcelona Pub Crawls With Messi and Alexia Putellas

Putting Lionel Messi and Alexia Putellas in a Lay's commercial is tricky enough, but having them pop into soccer bars in Miami and Barcelona unrecognized requires Ballon d'Or skills. PepsiCo first sent French soccer legend Theirry Henry door-to-door in Barcelona during the UEFA Champions League tournament in 2023, offering to watch a match with fans...

Revolt Taps Freya Williams As Chief Strategy Officer for North America

Freya Williams has joined global creative consultancy Revolt in the new role of chief strategy officer (CSO) for North America. Williams had been working with Revolt in a part-time advisory role as a fractional CSO. Prior to Revolt, she spent more than seven-and-a-half years as CEO of sustainability and impact strategy and creative consultancy Futerra...

The Real Risks the DEI Retreat Poses to Marketers

The advertising industry is at an inflection point, grappling with the fallout of a shifting political landscape. Since the reascendancy of president Donald Trump, brands that once championed diversity, equity, and inclusion are now retreating, with Target, Meta, and Walmart among those pulling back efforts. In response, activists are calling for boycotts, warning that companies...

Bye Neighbor! Opendoor Solves a Stalker-Lite Situation in Latest Music Collab

This ad character washes his car, grabs his newspaper, and barbecues his dinner at exactly the same time as his neighbor, often wearing a mirror-image outfit while making awkward small talk. His behavior might not technically constitute stalking--it stops short of Single White Female, dude version--but he's just too close for comfort. For its latest...

CBS Stations Partners with Waymark to Create Local Ads with Artificial Intelligence

CBS News and Stations is venturing into the world of Artificial Intelligence video creation by partnering with Waymark, an AI video creation technology company. Through its partnership with Waymark, CBS owned stations will offer their local advertising partners Waymark's technology that allows instant and, what it called, affordable video creative that, it said, overcomes traditional...

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