After a six year absence, Nike will soon begin selling products directly on Amazon, having previously stopped in 2019 to go it alone. At the same time, the company is reportedly set to increase prices across most of its sneakers and other clothes in the wake of recent US tariffs.
Nike stopped selling through Amazon after just two years on the platform, blaming the decision to end sales on Amazon’s inability to crack down on counterfeiters and unlicensed sellers. Just as pivotal was its desire to build its own direct-to-consumer sales platforms in the Nike app and website, which saw it reduce its other retail partners around the same time.
Nike goods have continued to appear on Amazon in the years since, but only sold by third-party sellers on the platform. According to The Information those merchants have been told that they have until July 19th to stop selling certain Nike products.
“While independent sellers have listed some Nike inventory in our store for many years, Amazon will soon begin sourcing a much wider range of Nike products directly to expand our selection for US customers,” Amazon spokesperson Megan Lagesse told The Verge. “We value independent sellers, and we’re providing an extended period of time for the small number of sellers affected to sell through their inventory of overlapping items.”
Nike’s direct-to-consumer strategy seemed to be working well during the covid pandemic, when online shopping spiked, but has wobbled since. In 2023 the company began restoring its relationships with retailers including Foot Locker and Macy’s, and new CEO Elliott Hill, who took up the post in October 2024, has made building back Nike’s wholesale business a key pillar of the company’s plans.
CNBC reports that Nike is also set to raise prices across its products from June 1st, likely in response to US tariffs. Adult clothes and shoes priced above $100 will rise by $2 to $10, though cheaper goods and children’s products won’t be affected. Nike will also avoid raising the price of its $115 Air Force 1 shoe and some of its Jordan-branded apparel.
The elusive hacking group Careto was never publicly linked to a specific government, but TechCrunch has learned researchers concluded privately that the Spanish government was behind the group.
Discord has become the place for gaming communities on the internet. The company just celebrated its 10th anniversary, and its impact is now big enough that it's available directly on PlayStation and Xbox and was ripped off by Nintendo for the Switch 2's GameChat.
But as it tries to grow, one of the big challenges Discord faces is that, for big or longer-running communities, it can be hard to know where to start, hard to catch up to the speed of real-time conversations, and hard to sift through the potentially huge amounts of conversations and channels. A lot of communities used to form around forums, but Discord just isn't a good replacement for that kind of structured messaging, as covered by Aftermath's Luke Plunkett.
"This is something we want to solve," Peter Sellis, Discord's SVP of product, tells The Verge. "It is not our intention to lock a bunch of this knowledge into Discord."
One way Discord wants to tackle the problem is add features that are "more amicable to structured knowledge sharing, like forums, that we could probably do a better job of investing in and is something we want to do for game developers," Sellis says.
With $3.5M in fresh funding, a Bay Area startup is building photorealistic synthetic data pipelines in hours, not months, for some of the world’s most demanding industries. Hungarian-founded startup tackling one of AI’s biggest bottlenecks: data scarcity in defense, aerospace, […]
Food and beverage brands are introducing new products that aim to address the questions raised by consumer usage of GLP-1 weight-loss drugs like Mounjaro and Wegovy. At the same time, they’re beginning to borrow from the pharmaceutical and healthcare industry in their media choices.
Danone is experimenting with “patient portal” digital out-of-home investments alongside a battery of other digital channels it’s deploying to debut a new product aimed squarely at health-conscious consumers.
According to CMO Linda Bethea, Danone launched Oikos Protein Shakes this month backed by media spending on paid search, paid social, digital display, influencer marketing, retail media and connected TV (CTV). The “ambient” (industry code for non-refrigerated) shake targets consumers who seek more protein in their diet, including patients using GLP-1 drugs.
Continue reading this article on digiday.com. Sign up for Digiday newsletters to get the latest on media, marketing and the future of TV.
TJX, parent company to off-price leaders like TJ Maxx and Marshalls, reported 3% sales growth during its Q1 fiscal 2026 meeting on Wednesday.
“The availability of merchandise we are seeing is outstanding, and we are in a great position to take advantage of the plentiful opportunities that the marketplace is offering,” Ernie Herrman, CEO and president of The TJX Companies, said during the call. “We are confident in our ability to navigate the current tariff and macro environment in the short term. Importantly, our vision for long-term growth, profitability and market share opportunities remains the same.”
Continue reading this article on digiday.com. Sign up for Digiday newsletters to get the latest on media, marketing and the future of TV.
There are a lot of questions in this year’s upfront market negotiations: Will ad prices come down after last year? How will TV networks and streaming platforms price sports inventory? How will Amazon and Netflix play into the allocation of upfront dollars?
This is a member-exclusive article from Digiday. Continue reading it on digiday.com and subscribe to continue reading content like this.
Paul Woolmington certainly looks the part of an ad agency creative. But in actuality he’s one of the senior media-side executives with decades of experience under his belt, including at holding companies including IPG, WPP, and Stagwell precursor MDC Partners. Woolmington has also channeled that experience into startups.
He co-founded Naked Communications Americas and founded The Media Kitchen before taking over the CEO reins of Canvas Worldwide, one of the largest independent full-funnel media agencies with clients ranging from Zillow Group to Hyundai Group.
Hitting its 10th anniversary this year, Canvas is now comprised of 600 staffers, with a full-funnel offering that has more recently heavied up on data-side and performance chops — but in a way that balances the need for upper-funnel wisdom and lower-funnel insights. Woolmington explained the approach Canvas is taking to maintain and cultivate that balance.
Continue reading this article on digiday.com. Sign up for Digiday newsletters to get the latest on media, marketing and the future of TV.
