Gavin Dunaway, marketing director, The Media Trust

To become a successful malware spreader, the barrier to entry is unbelievably low.
These threat actors buy and sell exploit kits and malicious software on the dark web, and AI is key in building out new attacks. AI is also useful in creating bogus creatives and landing pages, ensnaring consumers into dangerous schemes and fooling ad platform security audits.

Digital threats are more prevalent than ever across the connected landscape. Organized crime is heavily involved, and rogue states appear to be using malvertising (malicious advertising) to attack critical infrastructure. For example, Ukraine was barraged with phishing redirects and backdoors delivered by advertising before Russia’s invasion in 2022.

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