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With the launch of iOS 14, Apple introduced a bold new privacy feature: App Tracking Transparency. This new feature would require third party apps to ask for user permission to track across apps before they’d gain access to your advertising ID (IDFA).
Apple begun enforcing this in April 2021 with the launch of iOS 14.5, which is when non-complying apps would no longer be able to submit updates to the App Store.
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