Last week, the Trump administration announced an extreme tariff plan on essentially every other nation in the world. This would make imports far more costly, and as a result, Apple’s stock fell nearly 10% on the news. Given the fact that everything about Apple’s supply chain relies on strategic overseas manufacturing, this is awful news for the company.

However, Bloomberg’s Mark Gurman lays out some ideas on how Apple could mitigate these tariffs.

According to Bloomberg’s Mark Gurman, Apple is preparing a ‘major shake-up’ for the 20th anniversary of the iPhone next year. One of the changes includes introducing a foldable iPhone for the first time, but the company is reportedly planning a ‘bold new Pro model.’

According to Bloomberg’s Mark Gurman, Apple will no longer be launching its rumored smart home hub this year. This is due to all of the delays with Apple Intelligence Siri, and Apple reportedly is considering delaying the launch until sometime in 2026 until some of the engineering challenges are figured out.

According to Mark Gurman’s Power On newsletter, the iPhone 17 Pro design might not necessarily be a gigantic year over year leap. Early iPhone 17 Pro rumors suggested the possibility of a more drastic design change, whereas now it’ll be far more similar to last years design, apparently.

Welcome to Indie App Spotlight. This is a weekly 9to5Mac series where we showcase the latest apps in the indie app world. If you’re a developer and would like your app featured, get in contact.

Sofa is an easy-to-use app that helps keep you organized when you don’t have something to do. Everyone has some level of downtime, but often don’t plan things out. Social media doomscrolling is often an option, but Sofa helps you plan out other leisure activities. In its new update, it also added a built-in podcast player.

Last month, Apple introduced a number of new products, including a for $599. While that iPad wasn’t exactly remarkable, it did bring something new to the table – another variant of .

This new Magic Keyboard brings function keys to the for the first time, which is a pretty big win, but it also includes a number of head-scratching compromises. Let’s discuss.

Apple @ Work is exclusively brought to you by Mosyle, the only Apple Unified Platform. Mosyle is the only solution that integrates in a single professional-grade platform all the solutions necessary to seamlessly and automatically deploy, manage & protect Apple devices at work. Over 45,000 organizations trust Mosyle to make millions of Apple devices work-ready with no effort and at an affordable cost. Request your EXTENDED TRIAL today and understand why Mosyle is everything you need to work with Apple.

Apple’s enterprise business is doing incredible, but not because of subscriptions or recurring revenue. The bulk of Apple’s enterprise comes from hardware sales, with Macs, iPhones, and iPads that are powering businesses worldwide. While Apple does offer services like AppleCare and Apple Business Essentials, their impact on recurring revenue is a rounding error. At Apple’s scale, it needs massive revenue to drive growth. If Apple wants to drive revenue growth in the enterprise, something has to change.

With the , I have been telling people that this is the most recommendable and best bang-for-buck laptop on the market. The power of the M4 chip combined with 16 GB of unified memory will be more than enough for 95% of customers walking into an Apple Store. But it is not all perfect, with only 256GB of base storage and no additional USB-C ports there is room to add some accessories to make your experience even better. So here are the best accessories for your new MacBook Air!

If you’ve been experiencing issues when trying to access some of Apple’s online services, it’s not just you. The App Store and other Apple services are facing an outage and are currently down for some users.

President Trump announced this week a series of tariffs imposed on the import of products from other countries, which will end up hitting many US companies like Apple – since most of its products come from China. Now it seems that Apple is considering expanding the assembly of iPhones in Brazil to get around the US tariffs.

Apple TV+ is having an especially good year. Severance was a mainstream hit that somehow exceeded Ted Lasso’s success. The streamer had just come off a long string of other critical hits too, and Apple’s follow-through with shows post-Severance has been especially strong. After years of being called “the new HBO,” I think Apple TV+ may have finally started earning that reputation.

Over the years, we’ve seen a handful of unreleased Apple Watch bands emerge outside Apple, but this one might be my favorite. The Apple Watch will celebrate its 10th anniversary later this month, and it turns out Apple made a special edition anniversary Apple Watch Sport Band to celebrate.

Here are a bunch of images showing it off…but you’ll probably never be able to buy it.

Fernando and Jeff talk about the Nintendo Switch 2 launch, how the perception of Nintendo has changed, and how Apple dropped the ball on gaming.

9to5Mac Overtime is a weekly video-first podcast exploring fun and interesting observations in the Apple ecosystem, featuring 9to5Mac’s Fernando Silva & Jeff Benjamin. Subscribe to Overtime via Apple Podcasts and our YouTube channel for more.

My favorite moments with Apple Maps are when I’m not going anywhere physically, but rather browsing the app and saving new places to visit. And an iOS 18 upgrade has made that experience better than ever.

Most people don’t think about air quality until it becomes a problem. It might not be random if you’ve ever felt sluggish in a home office or noticed your allergies acting up indoors. CO2 levels, humidity, and temperature all affect how comfortable and healthy your home actually is. A car fire at my neighbor’s house a few months ago reaffirmed this for me. The is built to make tracking air quality easier and integrates with HomeKit over Matter.

Days after sweeping new tariffs on US imports were announced, many are still wondering what the actual bottom-line impact will be on everyday products. According to analysts at one firm, Apple’s current flagship iPhone could soon cost up to $2,300 for high-end models.

9to5Mac Security Bite is exclusively brought to you by Mosyle, the only Apple Unified Platform. Making Apple devices work-ready and enterprise-safe is all we do. Our unique integrated approach to management and security combines state-of-the-art Apple-specific security solutions for fully automated Hardening & Compliance, Next Generation EDR, AI-powered Zero Trust, and exclusive Privilege Management with the most powerful and modern Apple MDM on the market. The result is a totally automated Apple Unified Platform currently trusted by over 45,000 organizations to make millions of Apple devices work-ready with no effort and at an affordable cost. Request your EXTENDED TRIAL today and understand why Mosyle is everything you need to work with Apple.

In this week’s Security Bite, I’m taking it back over 20 years to the launch of Gmail in 2004–because that’s how long its little-known plus addressing (aliasing) feature has quietly existed. It was originally created to help with filtering and keeping inboxes tidy long before spam became what it is today. Google never really promoted it, so most people still don’t realize it’s a thing. But over the years, it’s become popular among privacy-minded folks to track which online services, subscriptions, etc., are selling email addresses to other companies or leaking them.

After years of mostly unchanged iPhone lineups, Apple has already shaken things up this year by debuting the iPhone 16e instead of the expected new iPhone SE. The company is just getting started though, as this fall’s iPhone 17 family—particularly the Air and Pro Max—will change even more, with direct inspiration from the Apple Watch.

Your Friday edition of the best Apple deals is now ready to roll with the return of all-time low pricing on Apple’s most affordable new M4 MacBook Air (all colors included). We then move over the banger 2TB 13-inch iPad Pro that is now $300 off the list price and joined by an ongoing price drop on the compatible Apple Pencil Pro at Amazon. Next, the regularly $329 Level Lock+ with Apple Home Key support has now dropped to $145 alongside a host of charging and accessory offers. All of that and more awaits below in today’s 9to5Toys Lunch Break.

Apple this week quietly released a huge update to the Apple Music app for Windows. With the latest version, PC users can now play Spatial Audio songs with Dolby Atmos.