Meta eliminating fact-checking to combat "censorship"
Meta announced Tuesday that it will end its fact-checking program on its platforms in exchange for X-style community notes as part of a slate of changes targeting "censorship" and embracing "free expression."
Why it matters: It's part of a growing trend among online platforms, which are shifting away from policing misinformation and content amid charges of bias. The shift will have consequences for digital safety and young users.
- The changes echo calls from the right to walk back "censorship" on social media and coincide with President-elect Trump's return to the White House.
Driving the news: Meta CEO Mark Zuckerberg outlined in a Tuesday post a series of content moderation reforms, impacting billions of users across Instagram, Facebook and Threads.
- Beyond replacing its fact-checkers, Meta will bring back more political content to its platforms and end restrictions on certain topics "out of touch with mainstream discourse," Zuckerberg said, "like immigration and gender."
- It will also adjust filters scanning for policy violations to only tackle illegal and "high severity" violations. Those include topics like terrorism, child sexual exploitation, drugs, fraud and scams, per a Tuesday release.
- Additionally, Zuckerberg said, the company's U.S. content review team will be moved to Texas from California, contending it will help Meta "build trust to do this work in places where there is less concern about the bias of our teams."
What they're saying: Joel Kaplan, Meta's chief global affairs officer, said on Fox & Friends on Tuesday that Meta's third-party fact-checkers have demonstrated "too much political bias."
- Kaplan, a prominent Republican, replaced Meta's policy chief Nick Clegg last week.
- Rules governing content on Meta's platforms have "become too restrictive over time," Kaplan said, "including about those kind of sensitive topics ... that people want to discuss and debate, immigration, trans issues, gender."
- He added, "If you can say it on TV, you can say it on the floor of Congress, you certainly ought to be able to say it on Facebook and Instagram without fear of censorship."
Context: Dropping fact-checking is also another step toward embracing MAGA for Meta.
- The company was quick to pledge a $1 million donation to Trump's inauguration.
- The company on Monday added three people to its board, including close Trump friend Dana White.
Flashback: Meta began to ramp up its fact-checking efforts following the 2016 U.S. election, when it was criticized for misinformation on its platform.
- It relied on a network of fact-checking partners that were part of a third-party consortium called the International Fact-Checking Network to do the fact-checks.
- By 2019, it had nearly quadrupled the number of fact-checking partners it worked with to combat misinformation globally.
Yes, but: Those efforts soon became politicized, with critics arguing its fact-checking partners were biased.
Zoom out: Meta did a lot to appease critics and dodge regulatory scrutiny during the first Trump era, even when those efforts were at odds with Zuckerberg's bigger vision of acting as a neutral platform for speech.
- The company invested millions of dollars in paying news partners globally, only to cut those investments when it changed its algorithm.
- Zuckerberg famously reversed the company's policies on Holocaust denialism following criticism.
The big picture: The politicization of fact-checking has contributed to a decline in the number of fact-checking sites globally, according to data from Duke Reporters' Lab, Axios has reported.
- In North America, the number of active fact-checking sites decreased from 94 to 90 from 2020 to 2023.
What to watch: In the U.S., fact-checking mostly serves as an exercise to ensure Meta doesn't get in trouble for allowing blatant political misinformation.
- But abroad, Meta's fact-checking network has been critical in stopping manipulation and abuses on its platforms, including posts that have led to real-world violence.
Go deeper: Meta deletes 2023 AI-generated profiles after uproar
Editor's note: This story was updated with additional details and context.